31A - VARIANCE -1525 AND 1551 N TUSTIN

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The project will not adversely affect the General Plan as the proposed signage is consistent with several goals of the General Plan. Approval of the variance supports Policies 4.3, 4.4, and 4.5 of Goal 4 of the Land Use Element (to protect and enhance development sites that are unique community assets). In addition, approval of the variances is consistent with the intent and purpose of Goals 1, 2, and 3 of the Scenic Corridors Element (to improve and provide identity, form, and public image to the City's linear transportation corridors) and Goals 1 and 2 of the Urban Design Element (to improve the physical appearance of the City through creating a sense of place, positive community image, and quality environment, and to improve the physical appearance of the City through development that is proportional and aesthetically related to its district setting). F. The Planning Commission determines that for Variance No. 2015 -04 for the four story building, the following findings, which must be established pursuant to Santa Ana Municipal Code Section 41 -638 in order to grant a variance from the provisions of the Santa Ana Municipal Code, have been established: 1. That because of special circumstances applicable to the subject property, including size, shape, topography, location, or surroundings, the strict application of the zoning ordinance is found to deprive the subject property of privileges not otherwise at variance with the intent and purpose of the provisions of this Chapter. The project site at 1525 North Tustin Avenue has a special circumstance related to its location and surroundings. The location of the existing buildings near major arterial corridors and the Costa Mesa Freeway, the placement of buildings both on and off -site, and the shape of the structures create a situation in which strict application of Section 41 -867 of the SAMC limits branding and marketing opportunities of the structures on the project site. Approval of the variance would create opportunities on the project site to brand and market the buildings while also balancing site aesthetics and avoiding visual clutter. 2. That the granting of a variance is necessary for the preservation and enjoyment of one or more substantial property rights. The granting of the variance is necessary for the preservation and enjoyment of substantial property rights. Additional major building identification signs would assist with branding and Resolution No. 2015 -15 31A-19 Page 3 of 5