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GENCRAL TERMS SHEET <br />Sponsor will perform the obligations as set forth In <br />5XWI13IT A, attached hereto and made a part hereof, and <br />shall be responsible for providing all other elements for the <br />Fiesta (that are not set forth in EXHIBIT B, attached hereto <br />and made a part hereof). <br />If Sponsor performs all Of Its obligations <br />hereunder, Disney will provide the Items for the Fiesta as <br />set forth In EXHIBIT B hereto. <br />A. During the Fiesta Period, Sponsor will not <br />conduct any other Fiestas In the Territory with any theme <br />park, amusement park, resort, vadatlon destination or <br />cruise line. <br />B. Disney may license to Sponsor certain <br />pre -taped features, artwork, logos, film clips, audio tapes, <br />video tapes, Cps, MP3s, MP4s, photographs, slides, <br />symbols, characters, copy, JPE4s, layouts, trademarks, <br />tradenames, scones and/or depictions of the Resort, <br />Interviews with cast members and/or other intellectual <br />property that Is owned by Disney or Its parent, related, <br />affiliated or subsidiary companies (collectively, the "Disney <br />Materials"). Sponsor shall only use the Disney Materials: <br />(1) in the form created by Disney (except as otherwise <br />approved in writing by Disney); (2) within the approved <br />Fiesta Materials (as hereinafter defined); (3) during the <br />Fiesta Period; and (4) with a properly located copyright or <br />other legally prescribed Or required notice In the form <br />designated by Disney, Sponsor shall not use the Disney <br />Materials for any other purpose without Disney's prior <br />written approval, <br />C, It is hereby specifically understood and <br />agreed that no rights in and to any musical compositions or <br />musical recordings are granted hereunder and such rights <br />must he obtained by separate agreement between Sponsor <br />and the applicable rights holders. <br />D. All materials relating to the Fiesta <br />(Including, without limitation, radio spots, television spots, <br />print advertisements, billboards, 3 -roll, sales pieces, official <br />rules and web pages) (collectively, the "Flosta Materials") <br />and the Intended placement and use of the Fiesta Materials <br />shall be approved, In writing, by Disney prior to their <br />production and/or dissemination. Approval by Disney of <br />the use or manner of use of any of the Fiesta Materials <br />hereunder (including, without limitation, rho Official <br />contest(sweepstakes rules) shall not constitute an opinion <br />as to the legal appropriateness or adequacy of the Fiesta <br />Materials, and Sponsor's use of the Fiesta Materials shall <br />be solely Sponsor's responslbility. All Fiesta Materials <br />containing any Disney Materiels shall be created and <br />produced within the United States pursuant to applicable <br />laws. All such materials shall contain appropriate mention <br />of all participants in the Fiesta as designated or approved <br />In writing by Disney, <br />E, It Is acknowledged that the rights and <br />powers retalned by Disney and/or Its parent, related, <br />of illatsd or subsidiary companies (collectively, the "Disney <br />Companies") hereunder are necessary to protect <br />copyrights, trademarks end property rights of the Disney <br />Companies and, specifically, to conserve the goodwill and <br />good name of the products of the Disney Companies and <br />the name "Disney", and therefore Sponsor agrees that It <br />will not take any action with respect to the Haste that Is <br />likely to detract from, or Impugn the public acceptance and <br />popularity thereof, or Impair their legal status. <br />F. Because Disney Is a diversified company <br />that Is Involved In many industries and creative endeavors <br />throughout the world and is constantly In the process of <br />doveloping new ideas, Sponsor acknowledges that Disney <br />may have developed, or be in the process of davaloping, <br />ideas, concepts or proposals that are similar to any Fiesta <br />Materials developed by Sponsor. Sponsor understands <br />end agrees that Disney's use, development or production <br />of products or materials containing features or elements <br />similar to any such Fiesta Materials shall not entitle <br />Sponsor to any compensation If Disney determines that it <br />had an Independent right to use such features or elements, <br />either because such features or elements were not new or <br />novel, were In the public domain, were not originated by <br />Sponsor, were independently conceived by Disney or <br />because other persons may have submitted or hereafter <br />submit material containing similar features or elements. <br />IV. <br />A. Sponsor shall obtain and malntaln in full <br />force and affect all permits, approvals, licenses, <br />authorl4stlons, consents and releases required In <br />connection with this Agreement. Sponsor shall not infringe <br />the rights of any third party, including, but not limited to, <br />Infringements Of any composition, master recording or any <br />performance or other applicable right with respect to any <br />composition or master played or caused to be played by <br />Sponsor In connection with the Fiesta. In furtherance and <br />without limiting the generality of the foregoing, Sponsor <br />shall obtain any and all necessary permissions and be <br />responsible for any and all payments that may become due <br />as a result of Its use of any materials embodied in the <br />Fiesta, Including but not limited to permissions from and <br />payments to actors, writers, directors, owners and/or <br />administrators of any musical compositions and/or <br />recordings, other music rights holders and musicians <br />and/or applicable unions or collective bargaining entities <br />and any necessary music performance licenses. Sponsor <br />shall be responsible for obtaining and malntaining any <br />public performance license as may be required, Including, <br />but not limited to, ASCAP, BMI and SESAG. <br />B, Except as otherwise expressly provided <br />for In this Agreement or otherwise consented to in writing <br />by Disney, Sponsor, by virtue of this Agreement, shall <br />aOqulre no right to use, and it shall not use or allow the use <br />of, the name "Disney" (either alone or In conjunction with or <br />as a part of any other word, mark or name) or any marks, <br />fanciful characters, designs, copyrighted works or other <br />Intellectual property of any of the Disney Companies; (1) In <br />