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WESTBOUND COMMUNICATIONS - 2015
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WESTBOUND COMMUNICATIONS - 2015
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Last modified
9/28/2015 5:40:28 PM
Creation date
9/28/2015 2:53:34 PM
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Contracts
Company Name
WESTBOUND COMMUNICATIONS, INC.
Contract #
A-2015-112
Agency
POLICE
Council Approval Date
6/16/2015
Expiration Date
5/31/2016
Insurance Exp Date
5/6/2016
Destruction Year
2021
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Task Description: <br />See sub -tasks for specifics. <br />Responsibilities: <br />See sub -tasks for specifics. <br />Completion Criteria: <br />This task is considered complete when all budgeted sub -tasks have been completed in their <br />respective entirety. <br />TASK 7 -A: CAC & PARTNERING (SUMMER /FALL 20151 <br />Objective: <br />Continue managing current CAC group with emphasis on enhancing participation benefits, <br />retaining current active members for 2015, and expanding successes in leveraging CAC <br />resources, connections and contributions to the overall ROC initiative during the year. <br />Task Description: <br />Continue momentum to expand the success of the council to help provide opportunities, <br />extensions, and ongoing support for ROC. Activities include: <br />a. CAC Designated Ambassador— continue to leverage and refine the designated CAC <br />ambassadors to facilitate and deepen relationship efforts. <br />b. One-on-One Outreach Tour — continue successful strategy to outreach to CAC <br />members in a high- touch, one -to -one manner to generate customized opportunities for <br />promotional investment and support of the ROC campaign. <br />Responsibilities: <br />WBC shall: <br />a. Develop and implement the program with approval from the ROC Steering Committee <br />Santa Ana shall: <br />a. Approve the program and promotional efforts <br />Completion Criteria: <br />This task will be implemented throughout the performance period and when the Santa Ana <br />Project Manager signs the task completion letter. Completion is planned to occur by the end of <br />Q3/2015. <br />TASK 7 -B: CAC & PARTNERING (WINTER 2015 /SPRING 2016) <br />Objective: <br />Continue managing current CAC group with emphasis on enhancing participation benefits, <br />retaining current active members for 2015 and into 2016, and expanding successes in <br />leveraging CAC resources, connections and contributions to the overall ROC initiative during <br />the year. <br />14 <br />
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