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Amendment to Agreement for Federal Government Liaison Services with Holland and Knight April 19, 2016 Page 2 At the March 22, 2016 Legislative Council Committee meeting, Committee members discussed an expansion in the scope of servies from Holland & Knight. Staff recommends the expansion of Holland & Knight's scope of services to further raise the City's national profile, which includes the following (Exhibit 2): 1. Determine which of the City's accomplishments and priorities to elevate nationally, matching them with issues prominent on the national level and where there is the ability for the City to have a strong voice. 2. Work with the City to develop a compelling "Santa Ana" narrative, highlighting its key policy and programmatic successes. 3. Identify opportunities to highlight the City's work with Congressional leaders, the White House, and Administration officials. 4. Build new partnerships with outside national stakeholder groups to help support and showcase the City's initiatives. 5. Work with the City's team to help create messaging and related materials that incorporate the City's story, reflect the City's strategic vision, and highlight potential media /social media opportunities that help feed the City's national advocacy effort. 6. Maintain constant contact with the City on strategic implementation, making adjustments to strategy as federal, political, and legislative factors evolve. These activities would complement Holland & Knight's existing scope of services, some of which include: working closely with the City to set its federal priorities; ensuring that the City's delegation is familiar with and supportive of the City's key issues; coordinating all federal advocacy visits; participating in quarterly Legislative Council Committee meetings; participating in monthly calls with City staff; and being available 24/7 as other issues arise. These services are described in the Request for Proposals for Federal Government Liaison Services Scope of Services (Exhibit 3). STRATEGIC PLAN ALIGNMENT Approval of this item supports the City's efforts to meet all seven goals and objectives of the Strategic Plan, which include: Community Safety; Youth, Education, Recreation; Economic Development; City Financial Stability; Community Health, Livability, Engagement and Sustainability; Community Facilities and Infrastructure; and Team Santa Ana. FISCAL IMPACT The following accounts will have an increased amount of $1,400 (totaling $4,200) for the months of April, May and June of Fiscal Year 2015 -2016: Public Works Administrative Services account (no. 10117601 - 62300), Office of the Chief of Police Contract Services - Professional account (no. 01114400 - 62300), and General Fund Legislative Affairs account (no. 01104012 - 62300). 25J -2