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Handle all aspects of website and social media updates, optimization, hosting, maintenance, <br />management and metrics /reporting needs in accordance with ROC approved processes and <br />protocols. <br />a. Web Hosting Service — coordinate and maintain third party hosting service for website <br />on annual basis with service provider such as Arvixe <br />b. Interactive Web Elements - create and implement two Animoto presentations (online <br />video /photo presentations) and three new focus area updates for the website homepage <br />per month <br />c. Quality Check — implement a quality check of all links, content and verbiage of the <br />ReadyOC.org website to ensure content is up -to -date for visitors <br />d. Social Media Content - create and share engaging photo, video and relevant <br />preparedness content via social media channels daily, tracking the impressions weekly <br />Responsibilities: <br />WBC shall: <br />a. Develop the initiative, elements and seek plan approval from the ROC Steering <br />Committee <br />Santa Ana shall: <br />a. Approve web elements, collateral materials and social media plan <br />Completion Criteria: <br />This task is considered complete upon the completion of the support period and when the <br />Santa Ana Project Manager signs the task completion letter. Completion is planned for spring <br />2017. <br />TASK 9: COLLATERAL & PROMOTIONAL MATERIALS <br />Objective: <br />Develop, produce and update ROC and P2P collateral materials and promotional materials for <br />use in all programming as appropriate. <br />Task Description: <br />Handle design, writing, production and distribution of all materials supporting ROC and P2P <br />initiatives. <br />a. Collateral Materials <br />i. ROC Preparedness Bucket List Flyers, 2,000 total quantity <br />ii. ROC Family Emergency Plans, 15,000 total quantity <br />iii. P2P Fact Sheets, 15,000 total quantity <br />b. Promotional Materials <br />i. ROC /P2P Wristbands, 10,000 total quantity <br />ii. ROC /P2P Emergency Document Bags, 15,000 total quantity <br />iii. ROC /P2P Hand -Crank Flashlights, 1,000 total quantity <br />Responsibilities: <br />WBC shall: <br />a. Develop all materials and seek approvals from the ROC Steering Committee <br />17 <br />