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2015 LOCAL ARTS AGENCY CENSUS <br />14. Services to the General Public <br />As a means of ensuring everyone in their community has the opportunity to engage with the arts, many <br />LAAs have services targeted to the general public, such as online arts programming schedules, social <br />media, and coordinating volunteer opportunities. Services also vary by service area population. For <br />example, 22 percent of agencies with service area populations of 1,000,000 or more offer apps for <br />mobile devices, while only 6 percent of those who serve less than 100,000 do so. <br />LAA Services to the General Public <br />Calendar of cultural events (Online) <br />63% <br />76% <br />64% <br />69% <br />Social media updates, offers, and/or alerts <br />56% <br />70% <br />75% <br />65% <br />Calendar of cultural performance and/or events (E-mail) <br />54% <br />70% <br />55% <br />61% <br />Artistic workshops, classes, and seminars <br />61% <br />56% <br />39% <br />56% <br />Art -making opportunities <br />57%; <br />53% <br />36% <br />53% <br />Newsletters /publications <br />42% <br />57% <br />63% <br />51% <br />Public performances <br />58% <br />47% <br />39% <br />51% <br />Website resources <br />39% <br />53% <br />66% <br />48% <br />Festivals <br />47% <br />51% <br />33% <br />47% <br />Lectures/educational opportunities <br />41% <br />51% <br />47% <br />46% <br />Calendar of cultural performance and/or events (Print) <br />44% <br />43% <br />33% <br />42% <br />Directory of arts organizations <br />22% <br />44% <br />40% <br />34% <br />Advocacy updates <br />2.3% <br />41% <br />43% <br />33% <br />Directory of artists <br />25% <br />37% <br />31% <br />31% <br />Scholarships <br />31% <br />28% <br />17% <br />28% <br />Public art tours <br />23% <br />29% <br />34% <br />27%. <br />Community cultural guides (e.g., educational, historical) <br />19% <br />29% <br />33% <br />25% <br />Discounted ticket opportunities <br />25% <br />22% <br />31% <br />24% <br />Ticketing service (In -Person) <br />22% <br />24% <br />18% <br />23% <br />Ticketing service (Online) <br />19% <br />22%p <br />23% <br />21% <br />Bus tours / field trips <br />15% <br />23% <br />23% <br />20% <br />Studio tours <br />11% <br />18% <br />7% <br />14% <br />f <br />M • • <br />AMERICANS FOR THE ARTS <br />