31C - VARIANCE - 1351 E DYER RD - Laserfiche WebLink

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Variance No. 2018 -09 January 9, 2017 Page 4 F"rcafect Analvsls (Slgnage Variances) The applicant's request for a variance from the development standards of the SAi4t1C requires staff to create certain findings or facts for granting the variance. Of those findings, the site has special circumstances that would otherwise be limiting the full use of the property if the requirements of the code are applied. The request to allow the existing sign to remain is warranted by the fact that the grade of the service station is substantially lower than that of the freeway which provides most of the service station's clientele. Removing the sign and replacing it with a new smaller sign that meets current code requirements would limit the site's visibility from an elevated grade. Granting the variance also allows the property and business owner the ability to preserve substantial property rights since the development of the site has always been a service station, in compliance with all requirements of the aAMC. The variance to allow the existing sign to rernaln will not be detrimental to the public welfare or injurious to the surrounding properties since the service station is complimentary to the surrounding commercial uses in the urea. Additionally, the granting of the variance Is consistent with the General Plan vision of the City by promoting continued economic investment to private development. The applicant has requested a variance from several code requirements, • The first request refers to the distance of the sign to the side property line. Although the sign is 22 feet from the side property line, this property line abuts Grand Avenue and is directly adjacent to the 54reeway. The second request is a variance from the sign code requirement that all freestanding signs.. provide the address at the rase. Since the sign is constructed as a pylon, any content at the base will wrap around and will not be visible from the right -of -way. In addition, an address will be provided on the separate monument sigri located along the Dyer Road frontage. • Relief from the maximum 35 -foot height requirement for service station pole signs is the third variance. The site is slightly lower than the adjacent freeway. At 37 feet tall, the sign is easily visible from the adjacent freeway. • The final request is an Increase in the distance from a freeway exits. Although the freeway exit is 385 feet from the site. The sign's location, less than 200 feet east of the freeway and over 250 feet north of the southbound exit, allows drivers to see the sign and safely exit canto Dyer Road. Although the existing sign does not meet several code requirements, the sign will meet the majority of the requirements and the applicant has guaranteed that all additional signage on site will be compliant. The overall project provides an opportunity to update all on -site landscaping and parking, bring the site to closer compliance of the SAM C. These improvements will help to enhance the quality of life to the surrounding community„ setting precedent to other commercial properties in the area that are in need of repair. 31 C -6