Laserfiche WebLink
Task 5: Promote Travel Safe, Share the Space Media Campaign: <br />In 2014/2015 the City of Santa Ana developed artwork for the Travel Safe, Share the Space Campaign and <br />procured a limited run of direct media purchase as part of a previous OTS grant. The direct media campaign <br />included 36 street light banners and 12 transit stop advertisements, as well as printed collateral materials and <br />a website with bicycle safety information. Each direct media installation ran for 90 -days. <br />This program would utilize the artwork developed by the previous program for a citywide extended direct media <br />campaign. The City of Santa Ana would procure a minimum of 72 banner installations for 180 days and 24 <br />transit stop advertisements for 90 -days. <br />City staff will help coordinate the identification of responsible contractor for the installation of this work. The <br />budget for this task has been identified by the grant as $65,520 <br />City of Santa Ana RFP 16 -137 <br />25�=3� <br />