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Conditional Use Permit No. 2017 -09 <br />March 27, 2017 <br />Page 3 <br />Protect Analvsis <br />Conditional use permit requests are governed by Section 41 -638 of the SAMC. Conditional use <br />permits may be granted when it can be shown that the proposed project will not adversely impact <br />the community. If these findings can be made, then it is appropriate to grant the conditional use <br />permit. Conversely, the inability to make these findings would result in a denial. Staff has prepared <br />the following analysis, which in turn forms the basis for the recommendation contained in this report. <br />The purpose of regulating establishments that sell alcoholic beverages is to set forth operating <br />practices and procedures, and to minimize impacts to surrounding areas. Staff has reviewed the <br />applicant's request to obtain the on -sale ABC license. Since the proposed ABC license is <br />intended to provide an added amenity to the facility and the sale of alcoholic beverages will be <br />ancillary to the primary uses on site, staff recommends approval of the proposed CUP. <br />The proposed sale of alcoholic beverages for on- premise consumption will not be detrimental to <br />the health, safety, and welfare of the community. eSports Arena is located in a commercial <br />district with commercial and public uses nearby. Since opening in late 2015, the site has <br />operated in compliance with City codes and regulations and has established itself as a business <br />that provides a novel and niche service to the community and visitors of the City. The proposed <br />cafe and alcoholic beverage service will enhance the economic viability of the area and create a <br />more attractive entertainment and dining opportunity for visitors and residents in the community. <br />Moreover, eSports Arena will operate similar to Round 1 at MainPlace and other indoor <br />commercial recreation venues. Like Round 1, which was approved for indoor commercial <br />recreation and on- premise alcoholic beverage sales in 2014, eSports Arena will contain an onsite <br />cafe with alcoholic beverage sales at which patrons may purchase food and drinks for <br />consumption throughout the premises. On event day configurations, the sale of alcoholic <br />beverages with food will allow eSports Arena to function similar to other sports arenas such as <br />the Angel Stadium and the Honda Center that offer food and alcohol to patrons who attend <br />sporting events. <br />eSports Arena is located away from sensitive land uses such as residences, schools, and parks, <br />and the proposed cafe will operate in compliance with all applicable regulations and standards <br />imposed on a bona fide public eating establishment pursuant to Chapter 41 of the SAMC. <br />Finally, the proposed CUP will be consistent with several goals and policies of the General Plan, <br />including Goal 2 of the Land Use Element, which encourages land uses that enhance the City's <br />economic and fiscal viability. eSports proposes to provide an additional amenity as part of the <br />facility's operations by serving alcoholic beverages to guests and residents of the City. <br />31 B -5 <br />