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Executive Summary <br />m <br />We realize this is a competitive situation and ask that you keep the following points in mind as you evaluate potential <br />technology vendors: <br />■ CivicRec is a fully mature product; it is not a "framework" or "toolkit" or "vaporware". <br />■ We do not believe any of our competitors can match the nimble, modern, and affordable solution that is <br />CivicRec. Review sites like Capterra.com are a good testament to this. <br />■ We have a track record of not only supporting our product, but also evolving it, so it consistently stays at <br />the forefront of design, usability, and capability. Please compare the CivicRec solution it to other products <br />out there so you get a sense of not only what it does, but also how it feels. <br />_..............................._.........,.....................,...,..._...............,_,..,.......................... ....... <br />.._..... <br />■ Our solution is specifically developed for parks and recreation. CivicRec is not a product that has been <br />adapted from some other industry, <br />_..._.............._....................._................................ <br />.................,..................................._.,..........._... <br />■ We will work with you closely to ensure your implementation meets Santa Ana's business requirements. <br />■ In order to keep our products fresh, CivicRec encourages our clients to submit product enhancement <br />requests through an online ticket tracking system. We regularly accept and incorporate client feedback, <br />which benefits our entire user base at no cost. <br />■ All modules are available to all clients all the time at no additional cost. <br />_....,.....,._......................._..,.............. .............. .__............. <br />® All software updates (product enhancements) are available to all clients at no additional cost. You will <br />always have brand new software! <br />CivicRec software is ready for immediate use by our clients. In addition, multiple product enhancements are released <br />every year to continually develop and improve the product as a top priority. We want both our customers, and our <br />customers' customers (the public), to experience a product that feels clean, is powerful, is actively managed, and is <br />well -supported. <br />q <br />25F-14 <br />