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BUSINESS LIABILITYCOVERAGE FORM <br />o.RecallOfProducts,WorkOrImpaired (c) <br />Titleofany literary orartistic work; <br />Property <br />(8) <br />Arising out of anoffense committed by <br />Damagesclaimedforanyloss,costor aninsuredwhose business is: <br />(a) <br />expenseincurredbyyouorothersfortheAdvertising,broadcasting, <br />lossofuse,withdrawal,recall,inspection, publishing ortelecasting; <br />repair,replacement,adjustment,removal <br />(b) <br />Designingordeterminingcontent <br />ordisposal of: <br />of websites for others;or <br />(1) <br />"Yourproduct"; <br />(c) <br />AnInternetsearch,access, <br />(2) <br />"Yourwork";or <br />contentor service provider. <br />(3) <br />"Impaired property"; <br />However,thisexclusiondoesnot <br />ifsuchproduct,workorpropertyis <br />a.b.c. <br />applytoParagraphs,and <br />withdrawnorrecalledfromthemarketor <br />underthedefinitionof"personaland <br />fromusebyanypersonororganization <br />G. <br />advertisinginjury"inSection– <br />becauseofaknownorsuspecteddefect, <br />LiabilityAndMedicalExpenses <br />deficiency,inadequacyordangerous <br />Definitions. <br />condition in it. <br />Forthepurposesofthisexclusion, <br />p.Personal AndAdvertisingInjury <br />placingan"advertisement"foror <br />linkingtoothersonyourwebsite,by <br />"Personal andadvertisinginjury": <br />itself,isnotconsideredthebusiness <br />(1) <br />Arising out of oral, written or electronic <br />ofadvertising,broadcasting, <br />publicationofmaterial,ifdonebyorat <br />publishing ortelecasting; <br />thedirectionoftheinsuredwith <br />(9) <br />Arisingoutofanelectronicchatroom <br />knowledge of itsfalsity; <br />orbulletinboardtheinsuredhosts, <br />(2) <br />Arising out of oral, written or electronic <br />owns,oroverwhichtheinsured <br />publicationofmaterialwhosefirst <br />exercises control; <br />publicationtookplacebeforethe <br />(10) <br />Arisingoutoftheunauthorizeduseof <br />beginningofthepolicy period; <br />another's name or product in youre-mail <br />(3) <br />Arisingoutofacriminalactcommitted <br />address,domainnameormetatags,or <br />byor at the direction of the insured; <br />anyothersimilartacticstomislead <br />(4) <br />Arisingoutofanybreachofcontract, <br />another'spotentialcustomers; <br />exceptanimpliedcontracttouse <br />(11) <br />Arisingoutoftheviolationofa <br />another’s"advertisingidea"inyour <br />person'srightofprivacycreatedby <br />"advertisement"; <br />anystate orfederal act. <br />(5) <br />Arisingoutofthefailureofgoods, <br />However,thisexclusiondoesnot <br />productsorservicestoconformwith <br />applytoliabilityfordamagesthatthe <br />anystatementofqualityor <br />insuredwouldhaveintheabsenceof <br />performancemadeinyour <br />suchstate orfederal act; <br />"advertisement"; <br />(12) <br />Arisingoutof: <br />(6) <br />Arisingoutofthewrongdescriptionof <br />(a) <br />An"advertisement"forotherson <br />thepriceofgoods,productsorservices; <br />yourweb site; <br />(7) <br />Arisingoutofanyviolationofany <br />(b) <br />Placingalinktoawebsiteof <br />intellectualpropertyrightssuchas <br />others onyour website; <br />copyright,patent,trademark,trade <br />name,tradesecret,servicemarkor <br />(c) <br />Contentfromawebsiteofothers <br />otherdesignationoforiginor <br />displayedwithinaframeorborder <br />authenticity. <br />onyourwebsite.Contentincludes <br />information,code,sounds,text, <br />However,thisexclusiondoesnot <br />graphicsorimages;or <br />applytoinfringement,inyour <br />"advertisement",of <br />(d) <br />Computercode,softwareor <br />programming usedtoenable: <br />(a) <br />Copyright; <br />(i) <br />Yourweb site; or <br />(b) <br />Slogan,unlessthesloganisalso <br />atrademark,tradename,service <br />(ii) <br />The presentation or functionality <br />markorotherdesignationof origin <br />ofan"advertisement"orother <br />orauthenticity; or <br />contentonyourwebsite; <br />Page 8of24FormSS 0008 0405 <br /> <br />