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REQUEST FOR <br />Planning Commission Action <br />PLANNING COMMISSION MEETING DATE: <br />SEPTEMBER 25, 2017 <br />TITLE: <br />PUBLIC HEARING - FILED BY SCOTT HAMPTON <br />FOR ZONING ORDINANCE AMENDMENT <br />NO. 2017-03 TO AMEND SPECIFIC <br />DEVELOPMENT NO. 60 TO ALLOW A NEW <br />75 -FOOT TALL DOUBLE FACE DIGITAL <br />ILLUMINATED PYLON SIGN AT THE SANTA ANA <br />AUTO MALL LOCATED AT 1505 SOUTH AUTO <br />MALL DRIVE (STRATEGIC PLAN NO. 3, 2) <br />Prepared by Ivan Orozco. <br />PLANNING COMMISSION SECRETARY <br />APPROVED <br />❑ As Recommended <br />❑ As Amended <br />❑ Set Public Hearing For <br />DENIED <br />❑ Applicant's Request <br />❑ 'Staff Recommendation <br />CONTINUED TO <br />Acting Executive irector Acting Plari ing Manager <br />RECOMMENDED ACTION <br />Recommend that the City Council adopt an ordinance approving Zoning Ordinance Amendment <br />No. 2017=03 to revise Specific Development No. 60 of the Santa Ana Municipal Code (SAMC). <br />Executive Summary <br />Scott Hampton, representing HSA LLC., is requesting approval to install a new 75 -foot tall double <br />face digital illuminated pylon sign at the Santa Ana Auto Mall. The proposed code changes will allow <br />installation of a more visible sign utilizing new L.E.D. technology. Staff is recommending approval of <br />the request because the site meets all Santa Ana Municipal Code requirements and applicable <br />development standards and because the site is located away from any sensitive land uses. <br />Table 1: Project and Location Information <br />Item <br />Information <br />Project Address <br />1505 South Auto Mall Drive <br />Nearest Intersection <br />Auto Mall Drive and East Edinger Avenue <br />General Plan Designation <br />Industrial (IND) <br />Zonin Designation <br />$ ecific Develo ment SD No. 60/Santa Ana Auto Mall <br />Surrounding Land Uses <br />North Automobile Dealership and LOSSAN railroad corridor <br />East Costa Mesa SR -55 Freeway <br />South Automobile Dealership <br />West Automobile Dealership <br />Pro erty Size <br />120,661 square feet 2.77 acres <br />Existing Site Develo ment <br />The site contains an existing automobile dealership building. <br />Use Permissions <br />Permitted by right <br />Zoning Code Sections Affected <br />Use <br />Signage Requirements <br />I SD -60, Section No. 3 <br />ISD -60, Section No. 8 <br />EXHIBIT A <br />75A-5 <br />