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Activity Centers: Central Business District (Downtown) <br />r - - wmsnkxnam�wrem.a mama <br />CENTRAL BUSINESS oisrem momrovutcuioeu. ormceuamr dva,el,mrmma.,b,e�.a1x a.0 <br />ktlem@ aSnHlab4baGvelmvny. <br />I Filabg6 RWlnfLealSmo SEe•ea:Canamniktlem��'Xleab Past. ativNgd.mmeamexaia•� <br />i® �d>•%l�tiev"Imtrinlmali�u,mt�nad afC3�Ynedt mlore wlmB. Re amnmre <br />taau�amnm a,vsryapnadrsanwm�pampvu.¢. er..a+sacman�euea�o..m vmmm. <br />¢ols ee®ctsao mw�+hvn•oaraoo.�m.�-ma�imi <br />x—mlklIDls_t2� lleUT' ak MiBNn.daaY.m4ve <br />� »aiwoan sm.+.drb •�aab Momks ua+w�era ds.a,a�aa�cn.�aa <br />nmgom uaum�r.Kmo ma¢mmmearempm �.d <br />�� I.smmma mTamamasas am.aa:m�aoa <br />Me4m 1'mm4e P9mm ad fm]`m`R HeaElmemdfVlcNMStm <br />A"2960 Tffi•ea1:MVMt�akdasbne�ytle <br />® p—y�/aex N.O s'V�MI'mK MCm re'4bm4m yr <br />—k <br />Dl ad�`Ytl a>lrl4lUvgbPblb[m,dnON*aaaN <br />areke.aw <br />IWR I <br />��i• ) • I <br />I�asx I <br />Naw�a.nam.mumrm I+Ir i'— {�—,^�]7Jy f/ <br />rmo® <br />Moreover, the use of Tangerine'"' in our approach enables <br />the MIG Team to offer the City of Santa Ana an elegant <br />and technically robust printed General Plan document <br />and a personalized, ADA compliant, fully searchable <br />and mobile -optimized website at an exceptionally <br />cost-effective cost. <br />Detailed Work Plan <br />This detailed work plan includes the following <br />assumptions: <br />The General Plan Draft text will be written by the City <br />of Santa Ana staff and provided to MIG for editing as a <br />Microsoft Word document. <br />All General Plan photos and graphics will be provided by <br />the City in the highest resolution available and in native <br />format. The MIG Team will provide diagram enhancements <br />(e.g. enhancements to process diagrams, charts and <br />graphs) and photo correct or enhance photos as needed <br />to ensure they are consistent with the General Plan style <br />guide created by the MIG Team. <br />• The City will prepare all maps and MIG will stylize the maps <br />following the guidelines established in the General Plan <br />style guide. <br />• MIG will either host and support the City's new web -based <br />General Plan on its enterprise -class Amazon Web Services <br />(AWS) cloud infrastructure or help the City contract with <br />another hosting provider. <br />SA Tomorrow Comprehensive Plan <br />TASK 1: CREATE THE GENERAL PLAN STYLE GUIDE <br />The MIG Team will create a City of Santa Ana General <br />Plan style guide that illustrates the typography, colors and <br />graphic styles for maps, charts, diagrams, photos and text <br />that will appear in the General Plan. The style guide will <br />apply to both print and web versions of the General Plan, <br />calling out differences whenever appropriate. <br />This task includes the creation of two distinct style guides <br />for the City to review. The City will select one of the <br />style guides and MIG will perform one round of edits <br />to the selected style guide based on City comments. <br />Completion of a City -approved style guide provides the <br />final design direction for all graphic elements contained in <br />the General Plan document. <br />TASK 2: DEVELOP THE GENERAL PLAN DOCUMENT <br />LAYOUT AND CONTENT ARCHITECTURE <br />The MIG Team will review relevant General Plan <br />documents with City of Santa Ana staff. Based on City <br />feedback and comments on these documents, the MIG <br />Team will produce a draft layout for review that contains <br />City of Santa Ana sample content and accurately depicts <br />the content architecture for the General Plan. The MIG <br />Team will perform one round of refinements to the draft <br />layout and content architecture based on City comments <br />and direction. <br />25M-43 PS8 Graphic Design and Support <br />�- Ir -- <br />i <br />T�- <br />SA Tomorrow Comprehensive Plan <br />TASK 1: CREATE THE GENERAL PLAN STYLE GUIDE <br />The MIG Team will create a City of Santa Ana General <br />Plan style guide that illustrates the typography, colors and <br />graphic styles for maps, charts, diagrams, photos and text <br />that will appear in the General Plan. The style guide will <br />apply to both print and web versions of the General Plan, <br />calling out differences whenever appropriate. <br />This task includes the creation of two distinct style guides <br />for the City to review. The City will select one of the <br />style guides and MIG will perform one round of edits <br />to the selected style guide based on City comments. <br />Completion of a City -approved style guide provides the <br />final design direction for all graphic elements contained in <br />the General Plan document. <br />TASK 2: DEVELOP THE GENERAL PLAN DOCUMENT <br />LAYOUT AND CONTENT ARCHITECTURE <br />The MIG Team will review relevant General Plan <br />documents with City of Santa Ana staff. Based on City <br />feedback and comments on these documents, the MIG <br />Team will produce a draft layout for review that contains <br />City of Santa Ana sample content and accurately depicts <br />the content architecture for the General Plan. The MIG <br />Team will perform one round of refinements to the draft <br />layout and content architecture based on City comments <br />and direction. <br />25M-43 PS8 Graphic Design and Support <br />