HomeMy WebLinkAbout25B - MEDIA MARKETING SVCS
REQUEST FOR
COUNCIL ACTION
CITY COUNCIL MEETING DATE:
CLERK OF COUNCIL USE ONLY:
AUGUST 7, 2006
TITLE:
AMENDMENT TO THE AGREEMENT
WITH MARICICH & ASSOCIATES,
INC. FOR MEDIA MARKETING
SERVICES
APPRO ED
D As Recommended
D As Amended
D Ordinance on 1" Reading
D Ordinance on 20d Reading
D Implementing Resolution
D Set Public Hearing For
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CONTI UED TO
FILE N MBER
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CITY MANAGER
J RECOMMENDED ACTION
Direct the City Attorney to prepare and authori e the City Manager and
Clerk of the Council to execute an amendment to the agreement with
Maricich & Associates, Incorporated to provide for additional media
marketing services for the Santa Ana Interag ncy pedestrian Safety
Program in the amount of $4,135.03 for a to al contract amount of
$103,695.03.
DISCUSSION
In April 29, 2005, the Public Works Agency ente ed into an agreement
with Maricich & Associates, Incorporated to pr vide media marketing
services for the Santa Ana Interagency Pedes rian Safety Program
educational campaign. Due to the success of the campaign Maricich &
Associates, Incorporated has been asked to pr vide two additional
educational performances. The cost of these ad itional performances
will be $4,135.05 for a total contract cost f $103,695.03. An
amendment to the agreement is needed to pay for the additional
services.
ENVIRONMENTAL IMPACT
In accordance with the California Environmental Q ality Act (CEQA), the
recommended action is not considered a CEQA proje t. Therefore, no
environmental documentation is required.
25B-1
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Amendment to Agreement with
Maricich & Associates, Incorporated
August 7, 2006
Page 2 of 2
FISCAL IMPACT
Funds for the proposed amendment are available in the Select Street
Construction Fund (account no. 59-551-6631, proje t no. 04-01002).
APPROVED AS TO FUNDS AND ACCOUNTS:
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James G. .-ROss VI
Executive Director
Public Works Agency
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~Francisco G tierrez
Executive Director
Finance & Mg t. Services Agenc:f-
25B-2
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