HomeMy WebLinkAbout13B - APPOINTMENT WIB
CITY COUNCIL MEETING DATE:
CLERK OF COUNCIL USE ONLY:
REQUEST FOR
COUNCIL ACTION
OCTOBER 2, 2006
TITLE:
{M~
CITY MANAGER
APPROVED
o As Recommended
o As Amended
o Ordinance on 15t Reading
o Ordinance on 2nd Reading
o Implementing Resolution
o Set Public Hearing For
APPOINTMENT OF MEMBER TO THE SANTA
ANA WORKFORCE INVESTMENT BOARD
CONTINUED TO
FILE NUMBER
RECOMMENDED ACTION
Appoint Mr. Eduardo Figueroa, Owner, Hispanic Business Consultants to the
Santa Ana Workforce Investment Board.
WORKFORCE INVESMENT BOARD RECOMMENDATION
Recommended that the City Council appoint Mr.
Hispanic Business Consultants to the Santa
Board.
Eduardo Figueroa, Owner,
Ana Workforce Investment
By a vote of 19:0 (Conrad, de Leon, Kanda, Korthuis, Lacroix, Lewis, Lin,
Meza, Notch, Ortega, Wadhera, Zarate-Cervantes absent) at its Special
Meeting of September 18, 2006.
DISCUSSION
On March 6, 2000, the Santa Ana City Council adopted a resolution
establishing the Santa Ana Workforce Investment Board and appointed 35
members. In accordance with the federal legislation, a majority of the
Board members and the Board Chair must come from the private sector. The
remaining Board members would represent education, non-profit
organizations, one-stop mandated partners and local labor organizations.
Currently there are two mandated private sector vacancies on the Board
consisting of one economic development organization seat and one local
labor seat. After an extensive recruitment campaign and interview
process, the Marketing Committee is recommending Mr. Figueroa as a
private sector member representative filling the Economic Development
Board seat.
138-1
Appointment of Member to the WIB
October 2, 2006
Page 2
Mr. Eduardo Figueroa is the owner of the Hispanic Business Consultants of
Santa Ana. His resume and nomination form are attached (Exhibit 1).
Staff will continue to work to fill the remaining vacancies on the Board.
FISCAL IMPACT
There is no fiscal impact associated with this action.
sAt !f)~
Ste hen G. H rdlng
Deputy City Manager
for Development Services
SGH/FJ/mlr
H:\ACTIONS\2006 CC\ApptMembertoSAWIB-Figueroa lO-2-06.doc
138-2
SUMMARY
EDUARDO FIGUEROA
Business Consultant & Public Speaker
Hispanic Business Consultants
Eduardo Figueroa holds a Masters Degree in Business Administration from the Instituto Panamericano de
Alta Direcci6n de Empresas and a Chemical Industrial Engineering Degree from the National Polytechnic
Institute, both in Mexico City.
He is the founder of Hispanic Business Consultants and one of the few bilingual
individuals dedicated to teaching individuals to become better employees, supervisors
and managers through special, tailor-made programs in Spanish that he offers to a
variety of companies on a regular basis, both in the USA and Mexico. He also teaches
Hispanic entrepreneurs how to start up and grow a business.
RELEVANT EXPERIENCE
. Over the years, Eduardo has become a Latino business specialist by training and mentoring
supervisors, leads, salespeople and managers. An array of well-known corporations have hired
Eduardo for employee training, where he has conducted over 250 classes, workshops and seminars on
topics such as self-empowerment, leadership, management, conflict resolution, sexual harassment,
sales, customer service and other subjects, both in USA and Mexico.
· As for entrepreneurial training, he has developed 13 seminars and conducted over 300 classes and
workshops - with more than 12,000 attendees - on themes ranging from personal motivation to how
to start a business, marketing, finance, accounting, and business plans.
. While working as a bilingual business consultant at the Small Business Development Center in Santa
Ana, he assisted 2,000 clients on a one-on-one basis in individual consultations. He helped small
business owners to prepare their business plans, resulting in over $2,500,000.00 in SBA loans.
· To help educate the Latino community in Southern California, Eduardo has obtained various grants
from the following organizations: $90,000 from the Orange County Workforce Investment Board in
2000; $45,000 from the WORKS Center in Santa Ana in 2001; $75,000 (in conjunction with the
Delhi Community Center) from the Empowerment Zone of Santa Ana in 2002-2003; and $100,000
from Wells Fargo in 2004 and for 2005.
. He has presented his business courses and seminars through such organizations as the University of
Southern California (USC), the Gary Center of La Habra, the Delhi Community Center in Santa Ana,
the Inland Empire Small Business Development Center, Crystal Cathedral, Santa Ana W/O/R/K
Center, Santa Ana College, Rancho Santiago College, Orange County Business Council, Orange
Children and Parents Together, the Minority Business Development Center and various Hispanic
Chambers of Commerce throughout Southern California.
· He helped create 12 business segments for TV Channel 52 "Telemundo" (a Spanish language station)
to inform and educate the community as to how to be successful in business.
· He is also an instructor for the Premier FastTrac I and FastTrac II in Spanish, a national
Hispanic Business Consultants
2510 N Grand Ave Suite 105, Santa Ana, CA 92705
Phone (714) 516-1111 * Fax (714) 516-1114
eduardo@eduardofigueroa.com * www.eduardofigueroa.com
EXHIBIT 1
138-3
entrepreneurial training program offered through the Kauffman Foundation to educate small business
owners.
· Eduardo gives back to the community by volunteering on different committees, such as the Hispanic
Chamber of Commerce of OC, the marketing committee at Cypress College and the Board of
Directors of the former Banker's CDC of Orange County. He has also presented free seminars to the
general public as wells as to high school and college students.
EDUCA TION
· 1980-1982: Masters Degree in Business Administration from the IPADE, a graduate institute
affiliated with Harvard Business School in Mexico City
· 1974-1979: Chemical Industrial Engineering Degree from the Instituto Politecnico Nacional
(National Polytechnic Institute) in Mexico City
OTHER ACCOMPLISHMENTS
In 2003, Eduardo founded "Latinos For Progress", a 501 c(3) non-
profit corporation, whose goal is "to educate and help Latinos reach
their full potential, through economic and personal growth". On
behalf of Latinos For Progress, Eduardo has led two conferences and
business expos and several entrepreneurial seminars while partnering
with other organizations to educate and provide business resources to
Latino entrepreneurs in Spanish.
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SPECIAL TRAINING COURSES
· Outstanding customer service course
. Strategic planning
· Leadership courses
· Professional sales training
. Public speaking course
AFFILIA TION/MEMBERSHIP
· Hispanic Chamber of Commerce of Orange County
· National Hispanic Business Women Association
. National Society of Hispanics with MBA's
· National Council La Raza
Hispanic Business Consultants
25]0 N Grand Ave Suite ]05, Santa Ana, CA 92705
Phone (7]4) 516-] II] * Fax (714) 5]6-]]]4
eduardo@eduardofigueroa.com * www.eduardofigueroa.com
2
EXHIBIT 1
138-4
AWARDS
· 2005
- National Society of Hispanics with MBA' s awarded Eduardo the "Brillante A ward" as the business
person of the year for his involvement in developing a better Latino Community.
· 2003
- The Small Business Financial Development Corporation (a state loan guarantee program) awarded
Eduardo for his outstanding work helping the Latino community.
· 2002
- Hispanic Training Center, Inc. gave him a special "Award of Excellence" for his outstanding
commitment, dedication and inspirational leadership.
· 2001
- The Orange County Hispanic Chamber of Commerce gave him a special "Education A ward"
recognition.
· 1999
- The Hispanic Chamber of Commerce of Orange County nominated him as the recipient of the
"Ethics in America Award" from the Passkeys Foundation and Chapman University.
· 1997
- The Small Business Administration honored Eduardo with the "Minority Small Business Advocate
of 1997" Award. LULAC (League of United Latin American Citizens) gave him a special
recognition for his "outstanding contribution" to the Hispanic business community in Southern
California.
PUBLICATIONS
· "Creando Tu Negocio Exitoso" (Creating Your Successful Business), a unique entrepreneurial home
study course, in Spanish, consisting of 6 cassettes, 1 workbook, 1 video with interviews, and a CD
with relevant articles and financial statements
· Two 24-hr. courses: "Creando Tu Negocio Exitoso I and II" (Creating Your Successful Business I
and II), divided into eight three-hour sessions, including handouts
· "Todos Podemos Lograr Lo Que Queramos" (We Can All Get What We Want), a motivational
cassette (60 min.)
. More than 20 business and motivational articles published in various Spanish-language newspapers,
including the business section of "La Opinion" newspaper, and in several magazines
. A bilingual newsletter for entrepreneurs, managers and supervisors
SOME CLIENTS
University of Southern California (USC), the Orange County Workface Investment Board, Santa Ana
WORK Center, La Habra Gary Center, Delhi Community Center, Wells Fargo Bank, Allstate Insurance
Company, Orange County Business Council, Inland Empire Small Business Development Center, Banco
Popular, Royal Prestige, Radio Lazer, IE Pistons, Sigue Corporation, Northgate Gonzalez Supermarkets,
Fabrica International, Orlandi Valuta, Lulu's Dessert, PFF Bank & Trust, Telefonos de Mexico.
Hispanic Business Consultants
2510 N Grand Ave Suite 105, Santa Ana, CA 92705
Phone (714) 516-1111 * Fax (714) 516-1114
eduardo@eduardofigueroa.com * www.eduardofigueroa.com
3
EXHIBIT 1
138-5
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