HomeMy WebLinkAboutCREATIVE OUTDOOR ADVERTISING OF AMERICA, INC. I JSLIR;'+PiCE ON FILE
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AGREEMENT BETWEEN CREATIVE OUTDOOR ADVERTISING AND THE CITY
OF SANTA ANA
THIS AGREEMENT is made and entered into on this 17"' day of February, 2026, by and
between Creative Outdoor Advertising of America, Inc., a Florida corporation ("Vendor"), and
the City of Santa Ana, a charter city and municipal corporation organized and existing
under the Constitution and laws of the State of California ("City").
RECITALS
A. City issued Request for Proposal ("RFP") No. 25-107 seeking to retain a vendor having
special skill and knowledge in the field of managing advertising programs at designated
bus stops and bus shelters in the City.
B. Vendor submitted a responsive proposal to RFP 25-107 that was selected by the City,
C. In undertaking the performance of this Agreement, Vendor represents that it is
knowledgeable in its field and that any services performed by Vendor under this Agreement
will be performed in compliance with such standards as may reasonably be expected from
a professional firm in the field.
NOW THEREFORE, in consideration of the mutual and respective promises, and subject to the
terms and conditions hereinafter set forth, the parties agree as follows:
1. SCOPE OF SERVICES
Vendor shall perform during the term of this Agreement, the tasks and obligations
including all labor, materials, tools, equipment, and incidental customary work required to fully
and adequately complete the services described in the Exhibit A,attached hereto and incorporated
by reference.
2. COMPENSATION
a. Vendor shall pay the City the greater of(1) a minimum annual guarantee (MAG) of
$160,000; or (2) Fifty-five percent of the gross advertising sales revenue, generated
from the advertising program, as described in Exhibit B, attached hereto and
incorporated by reference. As used herein, "gross advertising sales revenue" shall refer
to all amounts billed and/or collected by Vendor without any deduction.
b. Payment by Vendor shall be made to City on a monthly basis pursuant to direction
provided by City. Payments shall be made payable to the City at the following address:
City of Santa Ana, Public Works Agency, Attn: Administrative Services Manager, 20
Civic Center Plaza(M-21), PO Box 1988, Santa Ana, CA 92702.
c. A charge of ten percent (10%) shall be applied to any late payments due to City.
3. TERM
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This Agreement shall commence on February 3, 2026 for a three (3) year term, with the
option for the City to grant up to two, one-year extensions upon a writing executed by the City
Manager and City Attorney, unless terminated earlier in accordance with Section 15,below.
4. INDEPENDENT CONTRACTOR
Vendor shall, during the entire term of this Agreement, be construed to be an independent
Vendor and not an employee of the City. This Agreement is not intended nor shall it be construed
to create an employer-employee relationship, a joint venture relationship, or to allow the City to
exercise discretion or control over the professional manner in which Vendor performs the services
which are the subject matter of this Agreement; however, the services to be provided by Vendor
shall be provided in a manner consistent with all applicable standards and regulations governing
such services. Vendor shall pay all salaries and wages, employer's social security taxes,
unemployment insurance and similar taxes relating to employees and shall be responsible for all
applicable withholding taxes.
5. OWNERSHIP OF MATERIALS
This Agreement creates a non-exclusive and perpetual license for City to copy, use,
modify, reuse, or sublicense any and all copyrights, designs, and other intellectual property
embodied in plans, specifications, studies, drawings, estimates, and other documents or works of
authorship fixed in any tangible medium of expression, including but not limited to, physical
drawings or data magnetically or otherwise recorded on computer diskettes,which are prepared or
caused to be prepared by Vendor under this Agreement ("Documents & Data"). Vendor shall
require all subcontractors to agree in writing that City is granted a non-exclusive and perpetual
license for any Documents & Data the subcontractor prepares under this Agreement. Vendor
represents and warrants that Vendor has the legal right to license any and all Documents &Data.
Vendor makes no such representation and warranty in regard to Documents & Data which were
provided to Vendor by the City. City shall not be limited in any way in its use of the Documents
and Data at any time, provided that any such use not within the purposes intended by this
Agreement shall be at City's sole risk.
6. INSURANCE
Insurance requirements are attached hereto as Exhibit C.
7. INDEMNIFICATION
Vendor agrees to defend, and shall indemnify and hold harmless the City, its officers,
agents, employees,contractors,special counsel, and representatives from liability: (1)for personal
injury, damages,just compensation,restitution,judicial or equitable relief arising out of claims for
personal injury, including death, and claims for property damage, which may arise from the
negligent operations of the Vendor, its subcontractors, agents, employees, or other persons acting
on its behalf which relates to the services described in section 1 of this Agreement; and (2) from
any claim that personal injury, damages,just compensation, restitution,judicial or equitable relief
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is due by reason of the terms of or effects arising from this Agreement. This indemnity and hold
harmless agreement applies to all claims for damages, just compensation, restitution,judicial or
equitable relief suffered, or alleged to have been suffered, by reason of the events referred to in
this Section or by reason of the terms of, or effects, arising from this Agreement. The Vendor
further agrees to indemnify, hold harmless, and pay all costs for the defense of the City, including
fees and costs for special counsel to be selected by the City, regarding any action by a third party
challenging the validity of this Agreement, or asserting that personal injury, damages, just
compensation, restitution,judicial or equitable relief due to personal or property rights arises by
reason of the terms of, or effects arising from this Agreement. City may make all reasonable
decisions with respect to its representation in any legal proceeding.Notwithstanding the foregoing,
to the extent Vendor's services are subject to Civil Code Section 2782.8,the above indemnity shall
be limited, to the extent required by Civil Code Section 2782.8, to claims that arise out of,pertain
to,or relate to the negligence, recklessness, or willful misconduct of the Vendor.
8. INTELLECTUAL PROPERTY INDEMNIFICATION
Vendor shall defend and indemnify the City, its officers, agents, representatives, and
employees against any and all liability, including costs, for infringement of any United States'
letters patent,trademark, or copyright infringement,including costs, contained in the work product
or documents provided by Vendor to the City pursuant to this Agreement.
9. RECORDS
Vendor shall keep records and invoices in connection with the work to be performed under
this Agreement. Vendor shall maintain complete and accurate records with respect to the costs
incurred under this Agreement and any services, expenditures, and disbursements charged to the
City for a minimum period of three (3) years, or for any longer period required by law, from the
date of final payment to Vendor under this Agreement. All such records and invoices shall be
clearly identifiable. Vendor shall allow a representative of the City to examine, audit, and make
transcripts or copies of such records and any other documents created pursuant to this Agreement
during regular business hours. Vendor shall allow inspection of all work, data, documents,
proceedings, and activities related to this Agreement for a period of five (5) years from the date of
final payment to Vendor under this Agreement.
10. CONFIDENTIALITY
If Vendor receives from the City information which due to the nature of such information
is reasonably understood to be confidential and/or proprietary, Vendor agrees that it shall not use
or disclose such information except in the performance of this Agreement, and further agrees to
exercise the same degree of care it uses to protect its own information of like importance, but in
no event less than reasonable care. "Confidential Information" shall include all nonpublic
information. Confidential information includes not only written information,but also information
transferred orally, visually, electronically, or by other means. Confidential information disclosed
to either party by any subsidiary and/or agent of the other party is covered by this Agreement. The
foregoing obligations of non-use and nondisclosure shall not apply to any information that(a)has
been disclosed in publicly available sources; (b) is, through no fault of the Vendor, disclosed in a
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publicly available source; (c) is in rightful possession of the Vendor without an obligation of
confidentiality; (d) is required to be disclosed by operation of law; or (e) is independently
developed by the Vendor without reference to information disclosed by the City.
11. CONFLICT OF INTEREST CLAUSE
a. Vendor covenants that it presently has no interests and shall not have interests,
direct or indirect, which would conflict in any manner with performance of services
specified under this Agreement.
b. No immediate family members of either the Mayor, City Council Member, or any
appointed City Official, including appointed board and commission members, as
defined under the City's Municipal Code, whose position with the City shall award or
influence the award of this Agreement, or any competing contract or amendment
thereof, shall be employed in any capacity by the Vendor or have any other direct or
indirect financial benefit or interest in this Agreement.
c. The section -also prohibits the awarding of any agreement, contract, grant, or any
amendment to those awards, to any former full-time employee for one-year from date
of employee separation except for any CaIPERS retiree as authorized by City Council
resolution.
d. The Vendor must comply with all conflict of interest laws, ordinances, and
regulations now in effect or hereafter to be enacted during the term of this Agreement.
The Vendor warrants that it is not now aware of any facts which conflict with the
prohibitions defined above. If the Vendor hereafter becomes aware of any facts that
might reasonably be expected to create a conflict of interest, it must immediately make
full written disclosure of such facts to the City. Full written disclosure must include,
but is not limited to,identification of all persons implicated and a complete description
of all relevant circumstances. Failure to comply with the provisions of this paragraph
will be a material breach of this Agreement.
e. Vendor covenants that none of its directors, officers, employees, or agents shall
participate in selecting or administering any subcontract supported(in whole or in part)
by City funds stemming from the Agreement where the awarding of the subcontract
has any direct or indirect financial benefit or interest to any individual, as defined in
subsections (b) and(c) above.
12. NON-DISCRIMINATION
Vendor shall not discriminate because of race, color, creed, religion, sex, marital status,
sexual orientation, gender identity, gender expression, gender, medical conditions, genetic
information, or military and veteran status, age, national origin, ancestry, or disability, as defined
and prohibited by applicable law, in the recruitment, selection, teaching, training, utilization,
promotion, termination or other employment related activities or any services provided under this
Agreement. Vendor affirms that it is an equal opportunity employer and shall comply with all
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applicable federal, state and local laws and regulations.
13. EXCLUSIVITY AND AMENDMENT
This Agreement represents the complete and exclusive statement between the City and
Vendor, and supersedes any and all other agreements, oral or written, between the parties. In the
event of a conflict between the terms of this Agreement and any attachments hereto, the terms of
this Agreement shall prevail. This Agreement may not be modified except by written instrument
signed by the City and by an authorized representative of Vendor. The parties agree that any terms
or conditions of any purchase order or other instrument that are inconsistent with, or in addition
to, the terms and conditions hereof, shall not bind or obligate Vendor or the City. Each party to
this Agreement acknowledges that no representations, inducements, promises or agreements,
orally or otherwise, have been made by any party, or anyone acting on behalf of any party, which
is not embodied herein.
14. ASSIGNMENT
Inasmuch as this Agreement is intended to secure the specialized services of Vendor,
Vendor may not assign, transfer, delegate, or subcontract any interest herein without the prior
written consent of the City and any such assignment, transfer, delegation or subcontract without
the City's prior written consent shall be considered null and void. Nothing in this Agreement shall
be construed to limit the City's ability to have any of the services which are the subject to this
Agreement performed by City personnel or by other Contractors retained by City.
15. TERMINATION
This Agreement may be terminated by the City upon thirty (30) days written notice of
termination. In such event, City shall be entitled to receive and Vendor shall pay all amounts due
and payable to City, subject to the following conditions:
a. Within thirty(30) days of receipt of the written notice of termination,Vendor shall
provide City with final compensation in accordance with the terms of this
Agreement. Such final compensation shall be accompanied by a final report which
includes all relevant records and invoices required by this Agreement.
b. City may require Vendor to deliver to the City all work product(s) completed as of
such date, and in such case such work product shall be the property of the City
unless prohibited by law, and Vendor consents to the City's use thereof for such
purposes as the City deems appropriate.
C. Within thirty (30) days receipt of written notice of termination, Vendor shall
remove all ads and restore all City facilities and equipment to its original condition.
Vendor shall bear responsibility for repair of any damage to City facilities and
equipment caused by Vendor.
16. WAIVER.
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No waiver of breach, failure of any condition, or any right or remedy contained in or
granted by the provisions of this Agreement shall be effective unless it is in writing and signed by
the party waiving the breach, failure,right or remedy. No waiver of any breach, failure or right, or
remedy shall be deemed a waiver of any other breach, failure, right or remedy, whether or not
similar, nor shall any waiver constitute a continuing waiver unless the writing so specifies.
17. JURISDICTION-VENUE
This Agreement has been executed and delivered in the State of California and the validity,
interpretation, performance, and enforcement of any of the clauses of this Agreement shall be
determined and governed by the laws of the State of California. Both parties further agree that
Orange County,California, shall be the venue for any action or proceeding that may be brought or
arise out of, in connection with or by reason of this Agreement.
18. PROFESSIONAL LICENSES
Vendor shall, throughout the term of this Agreement, maintain all necessary licenses,
permits, approvals, waivers, and exemptions necessary for the provision of the services hereunder
and required by the laws and regulations of the United States, the State of California, the City of
Santa Ana and all other governmental agencies. Vendor shall notify the City immediately and in
writing of its inability to obtain or maintain such permits, licenses, approvals, waivers, and
exemptions. Said inability shall be cause for termination of this Agreement.
19. NOTICE
Any notice, tender, demand, delivery, or other communication pursuant to this Agreement
shall be in writing and shall be deemed to be properly given if delivered in person or mailed by
first class or certified mail, postage prepaid, or sent by fax or other telegraphic communication in
the manner provided in this Section, to the following persons:
To City:
City Cleric
City of Santa Ana
20 Civic Center Plaza(M-30)
P.O. Box 1988
Santa Ana, CA92702-1988
Fax: 714- 647-6956
With courtesy copies to:
Executive Director, Public Works Agency
City of Santa Ana
20 Civic Center Plaza
P.O. Box 1988
Santa Ana, California 92702
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To Vendor:
John Apostolopoulos
Director of Municipal Relations
Creative Outdoor Advertising
15303 Ventura Blvd., Suite 1490
Sherman Oaks, California 91403
A party may change its address by giving notice in writing to the other party. Thereafter,
any communication shall be addressed and transmitted to the new address. If sent by mail,
communication shall be effective or deemed to have beenn given three (3) days after it has been
deposited in the United States mail, duly registered or certified, with postage prepaid, and
addressed as set forth above. If sent by fax, communication shall be effective or deemed to have
been given twenty-four(24)hours after the time set forth on the transmission report issued by the
transmitting facsimile machine, addressed as set forth above. For purposes of calculating these
time frames,weekends, federal, state, County or City holidays shall be excluded.
20. MISCELLANEOUS PROVISIONS
a. Each undersigned represents and warrants that its signature herein below has the
power, authority and right to bind their respective parties to each of the terms of
this Agreement, and shall indemnify City fully, including reasonable costs and
attorney's fees, for any injuries or damages to City in the event that such authority
or power is not, in fact, held by the signatory or is withdrawn.
b. All Exhibits referenced herein and attached hereto shall be incorporated as if fully
set forth in the body of this Agreement.
[signatures on following page]
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1N WITNESS WHEREOF,the pai ties hereto have executed this Agreement the date and year first
above written.
ATTEST CITY OF SANTA ANA
i
T' ors•+
ennifer L 11 Alvaro Nunez
City Cler City Manager
APPROVER AS TO FORiII VENDOR
SOMA R. CARVALHO
City Attorney
By: '., //� - Matthew Kearney
Kyle ellesen By: Matthew Kearney
Assistant City Attorney Title: Chief Executive Officer
RECON VIENDED FOR APPROVAL:
n �r1e Digitally signed by Rodolfo Rosas
Rodoif® RoSas DN:cn-Rodol5arita s,
Il _ errzail=rrosasC�sanSa-ana.org,[=V5
Date;2026.01.27 11 09c40-08'00'
Rodolfo Rosas, P_E_
Acting Executive Director
Public Works Agency
Page 8 of 8
City Council 13— 14 2I17/2026
EXHIBIT A
CITY OF SANTA ANA
RFP NO.: 25-096
MANAGEMENT OF ADVERTISING AT BUS SHELTERS AND BUS STOPS IN
THE CITY OF SANTA ANA.
SCOPE OF WORK
INTRODUCTION AND BACKGROUND
The City of Santa Ana{"City"or"Santa Ana")is interested in contracting with a qualified and experienced
Company to manage its advertising program at designated bus stops and bus shelters throughout the city.
Services include the full scope of advertising operations, including sales, installation, and compliance,
with the goal of maximizing advertising revenue while preserving the visual quality and functionality of
the City's transit-related street furniture.
DESCRIPTION OF WORK
I. Sales and Marketing
The selected vendor will be responsible for:
a. Developing and executing a comprehensive marketing and sales strategy aimed at
maximizing advertising revenue across bus stops and bus shelters throughout the City of
Santa Ana.
i. This strategy should be data-driven, scalable, and adaptable to changing market
conditions.
ii. The vendor will proactively identify and pursue potential advertisers, targeting a
diverse mix of local businesses, regional organizations, and national brands to
ensure a broad and sustainable revenue base.
To support sales efforts,the vendor will be expected to:
b. Produce professional marketing collateral, including media kits, rate cards, demographic
data, and other promotional materials that clearly communicate the value of advertising in
Santa Ana's transit network.
i. These materials should highlight audience reach, traffic counts, geographic
advantages, and any value-added features such as digital displays or high-visibility
locations.
c. The vendor will also be responsible for negotiating advertising contracts, finalizing
agreements, and managing client relationships with a focus on transparency, customer
service, and long-term retention.
II. Production and Installation
The selected vendor will be responsible for:
CITY OF SANTA ANA
RFP NO.: 25-096
MANAGEMENT OF ADVERTISING AT BUS SHELTERS AND sus STOPS IN
THE CITY OF SANTA ANA
a. The production and installation of all advertising materials, including but not limited to:
i. Vinyl posters,
ii. Static displays, and
iii. Digital signage where applicable.
iv. All advertisements must be installed securely and in a manner that ensures high
visual quality, consistency, and public safety.
b. The vendor must regularly inspect installations to maintain aesthetic standards and
functionality across all sites.
c. In addition, the vendor is required to promptly remove any expired, damaged, or non-
compliant advertisements to prevent visual clutter and ensure compliance with City
regulations.
11I.Inventory and Space Management
The selected vendor will be responsible for:
a. Maintaining an up-to-date inventory of all available advertising locations associated with
bus stops and bus shelters across the City.
i. This includes tracking occupancy, availability, and condition of each advertising
unit to ensure optimal use of space.
b. The vendor will coordinate closely with the City of Santa Ana Public Works Agency to
confirm space availability, accommodate changes to infrastructure, and align advertising
placements with City planning initiatives.
c. Additionally,the vendor must manage and schedule advertisement rotations in accordance
with contractual obligations, ensuring timely updates and minimizing gaps in ad coverage.
CITE' OF SANTA ANA
RFP NO.: 25-096
MANAGEMENT OF ADVERTISING AT ]BUS SHELTERS AND BUS STOPS IN
THE CITY OF SANTA ANA
IV. Compliance and Approvals
The selected vendor will be responsible for:
a. Ensuring that all advertisements comply with applicable local, state, and federal laws,
including regulations related to content,placement, and public safety.
b. The vendor must also respond promptly and appropriately to any public complaints or
formal notices issued by the City regarding specific advertisements, including taking
corrective action when necessary.
V. Reporting and Revenue Sharing
The selected vendor will be required to:
a. Provide monthly reports detailing advertising sales, panel occupancy rates, and total
revenue generated.
b. In addition,the vendor must submit quarterly financial statements that clearly outline gross
advertising sales and the corresponding revenue share owed to the City.
c. All payments to the City must be remitted in accordance with the terms specified in the
contract, ensuring accuracy, timeliness, and transparency in all financial transactions.
d. The City may perform an annual financial audit of vendor at City's cost.
VI. Digital Asset Management and Operational Tracking
To ensure efficiency, transparency, and accountability in the administration of the bus stop and bus
shelter advertising program, the selected vendor shall:
a. Implement a comprehensive digital system to manage all aspects of operations.
i. This system must include the use of barcodes and scanners to uniquely identify and
track each advertising location and asset across the City of Santa Ana.
ii. Each shelter or advertising unit should be labeled with a scannable barcode or QR
code that links to a centralized management portal.
iii. The digital platform must support real-time tracking and documentation of
advertising installations,maintenance activities, and ad rotation schedules.
iv. It should allow authorized personnel to log updates from the field, upload photos,
verify completed tasks, and flag issues for repair or compliance review.
v. The centralized portal should also serve as a reporting hub, housing:
1. Sales data,
CITY OF SANTA ANA
RFP NO.: 25-096
MANAGEMENT OF ADVERTISING AT BUS SHELTERS AND BUS STOPS IN
THE CITY OF SANTA ANA
2. Occupancy metrics,
3. Maintenance logs, and
4. Financial records, enabling both the vendor and City staff to monitor
performance, ensure compliance, and streamline communication.
b. This digital infrastructure is critical to maintaining a modern, responsive, and well-
documented advertising program that meets the operational and strategic goals of the City.
VII. Performance Metrics
a. The performance of the selected vendor will be evaluated based on a set of key metrics
designed to ensure accountability and quality service.
i. These metrics include the achievement of agreed-upon revenue targets and the
consistent maintenance of a high percentage of ad space occupancy across all
shelters and bus stops.
ii. Timely execution is also critical; therefore, the vendor must complete ad
installations and resolve reported issues within 48 hours.
iii. Additionally, strong performance will be reflected in the absence of unresolved
public complaints or regulatory violations, demonstrating the vendor's
commitment to compliance, responsiveness, and professional standards.
EXHIBIT B
RFP#.25-096 CDA's Advertising Program
Technical Proposal City of Santa Ana
REVENUE PROPOSAL
Creative Outdoor Advertising proposes to share advertising revenue with the City of Santa Ana based on the greater
of:
• A Minimum Annual Guarantee (MAG)of$160,000,paid to the City in equal monthly installments; or
• Fifty-five percent(55%)of gross advertising sales revenue,generated from the advertising program.
This structure ensures the City receives a strong, predictable revenue stream while also benefiting from the upside
potential of increased advertising sales. COA`s proven marketing strategies and consistently high occupancy rates
position us to maximize revenue across all available inventory.
Ass mI,jIDNS
• This revenue proposal is based on the current inventory of 160 advertising units with 320 advertising faces—
the number that we are presently authorized to advertise on in the City of Santa Ana. If the available
adver-Jsing inventory changes during the term of the agreement, COA would be pleased to engage in a
discussion with City staff to ensure the revenue structure continues to align with the scope of the program.
• It is assumed that the City of Santa Ana will be responsible for all utility costs associated with the operation of
illuminated transit shelters, including but not limited to electricity for lighting and any other powered
components.
Phone:1.800.661.5088
30 www.CreativeOutdoor.com
EXHIBIT C
Vendor shall procure and maintain for the duration of the agreement, the following insurance
coverages:
MINIMUM SCOPE AND LIMIT OF INSURANCE
Vendor shall maintain limits of insurance coverage in the following minimum amounts and
shall be at least as broad as:
• Commercial General Liability (CGL): Insurance Services Office Form CG 00 01 covering
CGL on an 'occurrence" basis, including products and completed operations, properly
damage, bodily injury and personal &advertising injury with limits no less than $2,000,000
per occurrence and $4,000,000 aggregate.
• Automobile Liability (AL): Insurance Services Office Form CA 00 01 covering Code 1
(any auto), with combined single limits of $1,000,000. In the event Vendor does not
maintain commercial automobile liability insurance, City will accept evidence of personal
automobile insurance with existing limits, which can be lower than $1,000,000.
• Workers' Compensation (WC): as required by the State of California, with statutory
limits, and Employer's Liability Insurance with limit of no less than $1,000,000 per
accident, per employee, per policy for bodily injury or disease. This requirement can be
waived if Vendor has no employees,
If Vendor maintains broader coverage and/or higher limits than the minimums shown
above, City requires and shall be entitled to the broader coverage and/or the higher limits
maintained by Vendor. Any available insurance proceeds in excess of the specified
minimum limits of insurance and coverage shall be available to City.
Other Insurance Provisions
The insurance policies are to contain, or be endorsed to contain, the following provisions:
1. CGL and AL policies: City of Santa Ana, its City Council, its officers, officials,
employees, agents, and volunteers are to be covered as additional insureds with
respect to liability arising out of work or operations performed by or on behalf of the
Vendor including materials, parts, equipment, and personnel furnished in connection
with such work or operations.
2. CGL, AL, and WC policies: Insurance company(ies) agrees to waive all rights of
subrogation against City, its City Council, its officers, officials, employees, agents,
and volunteers for losses paid under the terms of any policy which arise from work
performed by Vendor for City.
3. All required insurance policies: For any claims related to this contract, Vendor's
insurance coverage shall be primary and any insurance maintained by City, its City
Council, its officers, officials, employees, agents, or volunteers shall not contribute
with it.
4. All required insurance policies: A severability of interest provision must apply for all
the additional insureds, ensuring that Vendor's insurance shall apply separately to
each insured against whom a claim is made or suit is brought, except with respect to
the insurer's limits of liability.
5. Each insurance policy required herein shall provide that coverage shall not be
canceled, suspended, voided, reduced in coverage or in limits, non-renewed by the
carrier, or materially changed except after thirty (30) days prior written notice has
been given to City. Ten (10) days prior written notice shall be provided to City for
policy cancellation or non-renewal due to non-payment.
6. Certificate Holder on each Evidence of Insurance certificate shall be: City of Santa
Ana, Attention: Marlene Alcaraz, 20 Civic Center Plaza, M-93, Santa Ana, CA
92701. The name and location of event should be included in the Description of
Operations section of each certificate.
Self-Insured Retentions
Self-insured retentions must be declared to and approved by the City. City may require
Vendor to purchase coverage with a lower retention or provide proof of ability to pay losses
and related investigations, claim administration, and defense expenses within the retention.
Acceptability of Insurers
Insurance is to be placed with insurers authorized to conduct business in the state of
California with a current A.M. Best rating of no less than A:VII, unless otherwise acceptable
to City.
Verification of Coverage
Vendor shall furnish City with original Certificates of Insurance including all required
amendatory endorsements (or copies of the applicable policy language effecting coverage
required by this clause) and a copy of the Declarations and Endorsement Page of the CGL
policy listing all policy endorsements to Entity before work begins. However, failure to obtain
the required documents prior to the work beginning shall not waive Vendor's obligation to
provide them. City reserves the right to require complete, certified copies of all required
insurance policies, including endorsements required by these specifications, at any time.
Claims Made Policies
If any of the required policies provide coverage on a claims-made basis:
1. The retroactive date must be shown and must be before the date of the contract or the
beginning of work.
2. Insurance must be maintained and evidence of insurance must be provided for at least
three (3) years after completion of work.
3. If coverage is canceled or non-renewed, and not replaced with another claims-made
policy form with a retroactive date prior to the contract effective date, Vendor must purchase
"extended reporting" coverage for a minimum of three (3) years after completion of work.
Subcontractors
Vendor shall require and verify that all sub-contractors maintain insurance meeting all
the requirements stated herein, and Vendor shall ensure that City is an additional insured
on insurance required from sub-contractors.
Special Risks or Circumstances
City reserves the right to modify these requirements, including limits, based on the nature of
the risk, prior experience, insurer, coverage, or other special circumstances.
Signature: MaMhew Keanle�
M.Hh..Kea y(Janif,cols U:19:56 ESf)
Email: matthewkearney@creativeoutdoor.com
Agreement v Creative Outdoor (25-107) (CAO
1 .22026)(21488441 )
Final Audit Report 2026-01-27
Created: 2026-01-27
By: marlene afcaraz(malcaraz@santa-ana.org)
Status: Signed
Transaction ID: CBJCHBCAABAART5C4vHccPewJ3avCywHlFjXvcwgojiB
"Agreement - Creative Outdoor (25-107) (CAO 1 .22.26)(214888
4. 1 )" History
t Document created by marlene alcaraz (malcaraz@santa-ana.org)
2026-01-27-5:16:00 PM GMT
Document emailed to Matthew Kearney (matthewkearney@creativecutdoor.com) for signature
2026-01-27-5:16:06 PM GMT
Email viewed b Matthew Kearne matthewkearne y y ( y@creativeoutdocr.com)
2026-01-27-5:18:28 PM GMT
,0 Document e-signed by Matthew Kearney (matthowkearney@creativeoutdoor.com)
Signature Date:2026-01-27-5:19:56 PM GMT-Time Source:server
Agreement completed.
2026-01-27-5:19:56 PM GMT