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HomeMy WebLinkAboutSENSIS - 2016INSURANCE ON RIBS �t WORK MAY PROOEti UNTIL INSURANCE E)tPIN� CLERKOFCOUNC \\ DATE: /I CONSULTANT AGREEMENT y t THIS AGREEMENT is made and entered into this 21 st day of June, 2016 by and between Sensis, Inc., a California Corporation, (hereinafter "Consultant "), and the City of Santa Ana, a charter city and municipal corporation organized and existing under the Constitution and laws of the State of California (hereinafter "City "). RECITALS A. The City desires to retain a consultant having special skill and knowledge in the field of providing an integrated marketing and advertising campaign to promote police officer hiring. B. Consultant represents that Consultant is able and willing to provide such services to the City, C. In undertaking the performance of this Agreement, Consultant represents that it is knowledgeable in its field and that any services performed by Consultant under this Agreement will be performed in compliance with such standards as may reasonably be expected from a professional consulting firm in the field. NOW THEREFORE, in consideration of the mutual and respective promises, and subject to the terms and conditions hereinafter set forth, the parties agree as follows: SCOPE OF SERVICES Consultant shall perform those services as set forth in Exhibit A to this Agreement. 2. COMPENSATION City agrees to pay, and Consultant agrees to accept as total payment for its services, the rates and charges identified in Exhibit A. The total sum to be expended under this Agreement shall not exceed $150,000 for the term of the agreement. Should the City extend this agreement pursuant to Section 3, the total sum shall not exceed $100,000 for the extended term of this Agreement. Payment by City shall be made within forty -five (45) days following receipt of proper invoice evidencing work performed, subject to City accounting procedures. Payment need not be made for work which fails to meet the standards of performance set forth in the Recitals which may reasonably be expected by City. 3. TERM This Agreement shall commence on the date first written above and terminate on June 20, 2017, unless terminated earlier in accordance with Section 15, below. The term of this Agreement may be extended for one additional one year term upon a writing executed by the City Manager and the City Attorney. 4. INDEPENDENT CONTRACTOR Consultant shall, during the entire term of this Agreement, be construed to be an independent contractor and not an employee of the City. This Agreement is not intended nor shall it be construed to create an employer - employee relationship, a joint venture relationship, or to allow the City to exercise discretion or control over the professional manner in which Consultant performs the services which are the subject matter of this Agreement; however, the services to be provided by Consultant shall be provided in a manner consistent with all applicable standards and regulations governing such services. Consultant shall pay all salaries and wages, employer's social security taxes, unemployment insurance and similar taxes relating to employees and shall be responsible for all applicable withholding taxes. 5. OWNERSHIP OF MATERIALS This Agreement creates a non - exclusive and perpetual license for City to copy, use, modify, reuse, or sublicense any and all copyrights, designs, and other intellectual property embodied in plans, specifications, studies, drawings, estimates, and other documents or works of authorship fixed in any tangible medium of expression, including but not limited to, physical drawings or data magnetically or otherwise recorded on computer diskettes, which are prepared or caused to be prepared by Consultant under this Agreement ( "Documents & Data "). Consultant shall require all subcontractors to agree in writing that City is granted a non - exclusive and perpetual license for any Documents & Data the subcontractor prepares under this Agreement. Consultant represents and warrants that Consultant has the legal right to license any and all Documents & Data. Consultant makes no such representation and warranty in regard to Documents & Data which were provided to Consultant by the City. City shall not be limited in any way in its use of the Documents and Data at any time, provided that any such use not within the purposes intended by this Agreement shall be at City's sole risk. 6. INSURANCE Prior to undertaking performance of work under this Agreement, Consultant shall maintain and shall require its subcontractors, if any, to obtain and maintain insurance as described below: a. Commercial General Liability Insurance. Consultant shall maintain commercial general liability insurance naming the City, its officers, employees, agents, volunteers and representatives as additional insured(s) and shall include, but not be limited to protea' n against claims arising from bodily and personal injury, including death resulting therefrom and damage to property, resulting from any act or occurrence arising out of Consultant's operations in the performance of this Agreement, including, without limitation, acts involving vehicles. The amounts of insurance shall be not less than the following: single limit coverage applying to bodily and personal injury, including death resulting therefrom, and property damage, in the total amount of $1,000,000 per occurrence, with $2,000,000 in the aggregate. Consultant shall supply City with a fully executed additional insured endorsement in substantially the form attached hereto as Exhibit B upon execution of this Agreement. b. Business automobile liability insurance, or equivalent form, with a combined single limit of not less than $1,000,000 per occurrence. Such insurance shall include coverage for owned, hired and non -owned automobiles. C. Worker's Compensation Insurance. In accordance with the provisions of Section 3700 of the Labor Code, Consultant, if Consultant has any employees, is required to be insured against liability for worker's compensation or to undertake self- insurance. Prior to commencing the performance of the work under this Agreement, Consultant agrees to obtain and maintain any employer's liability insurance with limits not less than $1,000,000 per accident. d. If Consultant is or employs a licensed professional such as an architect or engineer: Professional liability (errors and omissions) insurance, with a combined single limit of not less than $1,000,000 per claim with $2,000,000 in the aggregate. e. The following requirements apply to the insurance to be provided by Consultant pursuant to this section: (i) Consultant shall maintain all insurance required above in full force and effect for the entire period covered by this Agreement. (ii) Certificates of insurance shall be furnished to the City upon execution of this Agreement and shall be approved by the City. (iii) Certificates and policies shall state that the policies shall not be canceled or reduced in coverage or changed in any other material aspect without thirty (30) days prior written notice to the City. If Consultant fails or refuses to produce or maintain the insurance required by this section or fails or refuses to furnish the City with required proof that insurance has been procured and is in force and paid for, the City shall have the right, at the City's election, to forthwith terminate this Agreement. Such termination shall not affect Consultant's right to be paid for its time and materials expended prior to notification of termination. Consultant waives the right to receive compensation and agrees to indemnify the City for any work performed prior to approval of insurance by the City. INDEMNIFICATION Consultant agrees to and shall indemnify and hold harmless the City, its officers, agents, employees, consultants, special counsel, and representatives from liability: (1) for personal injury, damages, just compensation, restitution, judicial or equitable relief arising out of claims for personal injury, including death, and claims for property damage, which may arise from the direct or indirect operations of the Consultant or its contractors, subcontractors, agents, employees, or other persons acting on their behalf which relates to the services described in section 1 of this A.reement; and (2) from any claim that personal injury, damages, just compensation, restitution, judicial or equitable relief is due by reason of the terms of or effects arising from this Agreement. This indemnity and hold harmless agreement applies to all claims for damages, just compensation, restitution, judicial or equitable relief suffered, or alleged to have been suffered, by reason of the events referred to in this Section or by reason of the terms of, or effects, arising from this Agreement. The Consultant further agrees to indemnify, hold harmless, and pay all reasonable costs for the defense of the City, inciuding fees anu costs for special counsel to be selected by the City, regarding any action by a third party challenging the validity of this Agreement, or asserting that personal injury, damages, just compensation, restitution, judicial or equitable relief due to personal or property rights arises by reason of the terms of, or effects arising from this Agreement. City may make all reasonable decisions with respect to its representation in any legal proceeding. Notwithstanding the foregoing, to the extent Consultant's Services are subject to Civil Code Section 2782.8, the above indemnity shall be limited, to the extent required by Civil Code Section 2782.8, to claims that arise out of, pertain to, or relate to the negligence, recklessness, or willful misconduct of the Consultant. 8. INTELLECTUAL PROPERTY INDEMNIFICATION Consultant shall defend and indemnify the City, its officers, agents, representatives, and employees against any and all liability, including costs, for infringement of any United States' letters patent, trademark, or copyright infringement, including costs, contained in the work product or documents provided by Consultant to the City pursuant to this Agreement. 9. RECORDS Consultant shall keep records and invoices in connection with the work to be performed under this Agreement. Consultant shall maintain complete and accurate records with respect to the costs incurred under this Agreement and any services, expenditures, and disbursements charged to the City for a minimum period of three (3) years, or for any longer period required by law, from the date of final payment to Consultant under this Agreement. All such records and invoices shall be clearly identifiable, Consultant shall allow a representative of the City to examine, audit, and make transcripts or copies of such records and any other documents created pursuant to this Agreement during regular business hours. Consultant shall allow inspection of all work, data, documents, proceedings, and activities related to this Agreement for a period of three (3) years from the date of final payment to Consultant under this Agreement. 10. CONFIDENTIALITY If Consultant receives from the City information which due to the nature of such information is reasonably understood to be confidential and /or proprietary, Consultant agrees that it shall not use or disclose such information except in the performance of this Agreement, and further agrees to exercise the same degree of care it uses to protect Its own information of like importance, but in no event less than reasonable care. "Confidential Information" shall include all nonpublic information. Confidential information includes not only written information, but also information transferred orally, visually, electronically, or by other means. Confidential information disclosed to either party by any subsidiary and /or agent of the other party is covered by this Agreement. The foregoing obligations of non -use and nondisclosure shall not apply to any information that (a) has been disclosed in publicly available sources; (b) is, through no fault of the Consultant disclosed in a publicly available source; (c) is in rightful possession of the Consultant without an obligation of confidentiality; (d) is required to be disclosed by operation of law; or (e) is independently developed by the Consultant without reference to information disclosed by the City. 11. CONFLICT OF INTEREST CLAUSE Consultant covenants that it presently has no interests and shall not have interests, direct or indirect, which would conflict in any manner with performance of services specified under this Agreement. 12. NOTICE Any notice, tender, demand, delivery, or other communication pursua,7c w this Agreement shall be in writing and shall be deemed to be properly given if delivered in person or mailed by first class or certified mail, postage prepaid, or sent by fax or other telegraphic communication in the manner provided in this Section, to the following persons: To City: Clerk of the City Council City of Santa Ana 20 Civic Center Plaza (M -30) P.O. Box 1988 Santa Ana, CA 92702 -1988 Fax 714- 647 -6956 With courtesy copies to: Carlos Rojas, Chief of Police City of Santa Ana 20 Civic Center Plaza (M -97) P.O. Box 1988 Santa Ana, California 92702 Fax 714- 647 -8007 _I. To Consultant: City Attorney City of Santa Ana 20 Civic Center Plaza (M -29) P.O. Box 1988 Santa Ana, California 92702 Fax 714- 647 -6515 Sensis, Inc. 811 Wilshire Blvd., Suite 2050 Los Angeles, CA 90017 Attn: Gloria Johnson A party may change its address by giving notice in writing to the other party. Thereafter, any communication shall be addressed and transmitted to the new address. If sent by mail, communication shall be effective or deemed to have been given three (3) days after it has been deposited in the United States mail, duly registered or certified, with postage prepaid, and addressed as set forth above. If sent by fax, communication shall be effective or deemed to have been given twenty -four (24) hours after the time set forth on the transmission report issued by the transmitting facsimile machine, addressed as set forth above. For purposes of calculating these time frames, weekends, federal, state, County or City holidays shall be excluded. 13. EXCLUSIVITY AND AMENDMENT This Agreement represents the complete and exclusive statement between the City and Consultant, and supersedes any and all other agreements, oral or written, between the parties. In the event of a conflict between the terms of this Agreement and any attachments hereto, the terms of this Agreement shall prevail. This Agreement may not be modified except by written instrument signed by the City and by an authorized representative of Consultant. The parties agree that any terms or conditions of any purchase order or other instrument that are inconsistent with, or in addition to, the terms and conditions hereof, shall not bind or obligate Consultant or the City. Each party to this Agreement acknowledges that no representations, inducements, promises or agreements, orally or otherwise, have been made by any party, or anyone acting on behalf of any party, which are not embodied herein. 14. ASSIGNMENT Inasmuch as this Agreement is intended to secure the specialized services of Consultant, Consultant may not assign, transfer, delegate, or subcontract any interest herein without the prior written consent of the City and any such assignment, transfer, delegation or subcontract without the City's prior written consent shall be considered null and void. Nothing in this Agreement shall be construed to limit the City's ability to have any of the services which are the subject to this Agreement performed by City personnel or by other consultants retained by City. 15. TERMINATION This Agreement may be terminated by the City or Consultant upon thirty (30) days written notice of termination. In the event that Consultant commits a material breach of this Agreement, Consultant will be advised in writing of the material breach and will be given ten (10) days from the date of the writing to cure the material breach. In the event of termination of this Agreement, Consultant shall be entitled to receive and the City shall pay Consultant compensation for all services performed by Consultant prior to receipt of such notice of termination, subject to the following conditions: a. As a condition of such payment, the Police Chief may require Consultant to deliver to the City all work product completed as of such date, and in such case such work product shall be the property of the City unless prohibited by law, and Consultant consents to the City's use thereof for such purposes as the City deems appropriate. b. Payment need not be made for work which fails to meet the standard of performance specified in the Recitals of this Agreement. 16. DISCRIMINATION Consultant shall not discriminate because of race, color, creed, religion, sex, marital status, sexual orientation, age, national origin, ancestry, or disability, as defined and prohibited by applicable law, in the recruitment, selection, training, utilization, promotion, termination or other employment related activities. Consultant affirms that it is an equal opportunity employer and shall comply with all applicable federal, state and local laws and regulations. 17. JURISDICTION - VENUE This Agreement has been executed and delivered in the State of California and the validity, interpretation, performance, and enforcement of any of the clauses of this Agreement shall be determined and governed by the laws of the State of California. Both parties further agree that Orange County, California, shall be the venue for any action or proceeding that may be brought or arise out of, in connection with or by reason of this Agreement. 18. PROFESSIONAL LICENSES Consultant shall, throughout the term of this Agreement, maintain all necessary licenses, permits, approvals, waivers, and exemptions necessary for the provision of the services hereunder and required by the laws and regulations of the United States, the State of California, the City of Santa Ana and all other governmental agencies. Consultant shall notify the City immediately and in writing of its inability to obtain or maintain such permits, licenses, approvals, waivers, and exemptions. Said inability shall be cause for termination of this Agreement. 19. MISCELLANEOUS PROVISIONS a. Each undersigned represents and warrants that its signature herein below has the power, authority and right to bind their respective parties to each of the terms of this Agreement, and shall indemnify City fully, including reasonable costs and attorney's fees, for any injuries or damages to City in the event that such authority or power is not, in fact, held by the signatory or is withdrawn. b. All Exhibits referenced herein and attached hereto shall be incorporated as if fully set forth in the body of this Agreement. IN WITNESS WHEREOF, the parties hereto have executed this Agreement the date and year first above written. ATTEST: MARIA D. HUIZAR Clerk of the Council APPROVED AS TO FORM: SONIA R. CARVALHO City Attorney r By: 401—W'01 A 1`) r-LA Laura Rossini Senior Assistant City Attorney RECOMMENDED FOR APPROVAL: Car os Rojas Chief of Police CONSULTANT Gloria Johnso VP Managing ire c or Tax I D# EXHIBIT A SCOPE OF SERVICES AND RATES AND CHARGES EMU 811 Wilshire 6WCl Su,te 2050, Los Angeles, CA 90017 3.' ^n:iSagUncymm :213.341,0171 f 213.861.7433 Scope of Work Santa Ana Police Department Recruitment Campaign 2/12/16 osai Su The Santa Ana Police Department (SAPD) is an established, well -known mid -size law enforcement agency in Orange County. SAPD seeks to fill vacant Police Officer positions over a two -year period. The department is seeking to recruit qualified applicants who are results - oriented, possess great attitudes, demonstrate creativity and innovation, work efficiently, show a record of success and have a passion for public service. Sensis proposes an integrated campaign that includes development and implementation of a social media strategy plus up to three event activations /street teams that fit perfectly with our target profile. Additionally, we will deploy targeted digital media (paid search, display banners and pre -roll video) along with available out -of -home in the local Santa Ana area. objectives Marketing Objectives: • Shift existing perceptions about a career in law enforcement • Reframe Santa Ana PD so that it is more compelling employment option to core Millennial target and differentiated against alternative police departments • Position Santa Ana PD as the police department as the preferred PD to join Business Objective: Hire 50 -60 (final numbers TBD) Police Officers per year over the next two years Campaign Strategy The challenge to date recognizes a core audience of Millennial men and women from which Santa Ana PD would like to attract hires and recruitment in nearby counties. Competition for these potential recruits comes from attractive alternatives, such as Anaheim PD or Orange County Sheriff's Department. Additionally, exterior considerations include the perceptual hurdle of potential negative associations with law enforcement, as well as flagging interest in a life "on the force" or civil service. Account Service Account Management: Sr. Account Director, Vanessa Rodriguez will serve as the senior point of contact to SAPD staff and oversee account service with an Assistant Account Executive serving as the primary day -to -day contact. The Sr. Account Director will provide strategic guidance on how to best solve for unexpected issues, while the Assistant Account Executive ensures that all affected parties are informed of modifications and continue to move the project forward, according to latest C= Alt Wilshire Blvd Suite 2050, Los Angeles, CA 90017 se,s.,ifayen�.,,zom 1213341.0171 f213,8617436 Communication: Having open and continuous communication internally and externally are essential to meet SAPD's needs; therefore, regular weekly check -in meetings are conducted internally and externally to keep everyone apprised of project progress and accountable to their assigned tasks. This may be via continual email updates or monthly status meetings; frequency may shift depending on which phase of the campaign is currently active. Project Timeline/Task List: Campaign timelines are continuously updated, which meticulously detail out each task and person responsible with associated due dates so all understand their roles responsibilities, Documentation: Written recaps of meetings along with action items and due dates are disseminated subsequent to meetings /calls to inform entire team of next steps and expected deliverable dates. These meeting notes are also saved on our server and BaseCamp for easy access. We utilize BaseCamp, a web -based project- management tool for milestone management, file sharing and messaging. Budget Control: We have a thorough job costing platform set -up, with multiple approvals from department heads required so that only related costs (both labor and other direct costs /materials) will be billed to client. We employ the use of unique client and project codes in our timekeeping/ payroll system and overall accounting system as we account for these costs. Strategy The Strategy team will be in charge of all research and positioning elements that will inform creative and media briefs, Sensis recommends a positioning exercise in key parts that will reframe the challenge to Santa Ana PD's advantage in order to help it achieve desired objectives. Our process is specifically tailored to the above challenge and includes: t. Insights: Using primary and syndicated research to articulate into insights in the unmet needs and wants of the core audience already described. We'll get to know them better and how to affect their behavior. 2. Product: We'll define working with the Santa Ana PD "life of service" or "civic duty" in such a way that appeals to the core audience. 3. Key Benefits: Research will be used to identify key benefits that support the notion of civic duty and service. 4. Competitive: This exercise will unearth points of differentiation that enables Santa Ana PD to stand out among the competitive set, as well as attributes to highlight for itself and of competitors in order to point out deficits elsewhere, if need be. 5. Trends: Sensis has access to a comprehensive and rich database of trends affecting the attitudes and perceptions of Americans including Millennial men and women that might be viable candidates for Santa Ana PD. We'll explore trends primarily to understand how to overcome perceptual hurdles. 211 Wiisliil'e ©Wd Suite 2050, Los Angeles, CA 90017 sensis,teaacy aam i 211341,0171 f 213.8677436 6. Targeting: Secondarily, we'll cross - reference demographic and trend data to prioritize the core audience in such way that ranks the most desirable recruits for targeting purposes. 7. Output: Finally, the culmination of this exercise will be a highly differentiated and unique positioning that will drive a thorough strategic analysis /recommendation and tactical plan. C= S11 Wllshire BINd Suite 2050, Los Angelus, CA 90017 ;.enars.,rj,;ncycorr, x213.341.0171 (213.861.7436 Paid Media Plan The Paid Media team is responsible for placing advertising where it will reach the right people at the right time and in the right place. They will plan and buy around the supplied media brief. Media buys will support the 2.3 event activations starting a month before the date of the selected events. In support of this, Sensis proposes the following: 1. Out -of -Home a. Utilize available Out -of -Home advertising surrounding selected local college campuses (e.g., Santa Ana College) to provide hi -level public awareness. 2. Digital Media a. Paid search for those seeking information pertaining to the SAPD and campaign elements they may have seen b. Standard display banners in support of the upcoming activation c. Advertising and pre -roll video on YouTube 3. Paid Social Media a. Facebook sponsored posts b. Facebook video Note that the video elements noted above are contingent on 15s -30s spots that have been or can be created by SAPD or via existing elements. Earned Media Social Media: Following initial research, Sensis will develop a social media strategy end -3 3 , dedicated Social Media Specialist. Ideally, they will work on location at SAPD headquarters to better create /curate content and implement the strategy by posting to agreed upon social media accounts 2 -3 times per week, The community management and boosted posts will serve to drive awareness of selected event activations and increase engagement among potential recruits. Event Activation: The Earned Media team will identify 2 -3 outdoor (i.e. Tough Muddler) obstacle races or other timely, similar events that fit with our target profile in a more personal, targeted effort to direct response /lead generation. SAPD officers will be highly encouraged to attend so as to help showcase the SAPD in action through the obstacle course. This will help provide content for Social Media postings as well. Creative The proposed campaign from Sensis will be leveraged from the positioning exercise, led by the Strategy team. This will inform a creative brief, where by the creative team will provide an overarching creative idea that can be executed against the platforms noted above. Sansis will then develop advertisements that will support the paid media plan, specifically Out -of -home ads, paid search ads, digital banner ads, and social media posts. 817 wlsh,re Blvd suite 2050. Los Angeles, CA 90017 5ensn rg Inc Ytom -213.341.0171 f213,861 7Q6 s Note that the video ads will be provided by SAPD. Timeflne of proposed Elements The below Timeline covers 2 — 3 events and is meant for evaluative purposes as final elements are subject to change based upon negotiations and availability. Totals are subject to change, but will not exceed $150,000 for the proposed 12 -month period. So mpmling 1 (Display Pre-roll • -•� eld Devalopmmu Paid 111 /1 Out-of-Home • 1 bulletin) Crea4am ldual,w C,.ative OevJUpment 5+[IPI \4gla Jka4yy Fdi,mftlCn @HMV i,PputlYPmlt (2.1l1 nxyk) AGIvn11mu151rmt Tel —(2d ev110) VA MWla ! f Wain P1.11 a-dro(Y Alm! Mn1a1NoW P i DIp11W YIM Hers VaIA a M 1 WYI,ll SNA n<acaluirrl rol)gfmmp vr! � Acmun <SUrvim S�py�rt Media f19aM3uyl14PUn) , Budget Allocation 1 (Display Pre-roll • -•� $20,000.00 Paid 111 /1 Out-of-Home • 1 bulletin) 1 111 11 ,F � 811 Wilshire BiNd Suoe 2050, Los Angeles, CA 90017 Sf,i,,ig(,n, j�:oRi 1213.341.0171 f213861.7436 Total Media 1 $72,000.00 Campaign Grand Total (Agency Costs + Media Costs): 1 $150,000.00 Assumptions 611 Wilshire RNLI Suite 2050, L.os Angeles, CA 90017 k213.341.0171 f 21S.861 7436 Creative: • Assumes two rounds of revisions for creative development, with one final round. o Additional rounds required will incur additional labor costs and rush fees (if applicable); all fees will be pre - approved by client prior to implementation • Agency will help modify existing footage for pre -roll purposes but no full -on production costs are included • Stock photography costs are not included in the above, and Sensis will look to leverage existing SAPD photography, videos and imagery • Should additional assets be required, incremental fees may apply • All fees and costs will be pre - approved by client prior to implementation Media • final plan subject to change based on availability, negotiations as well as production of required creative assets to support plan • Budget levels may vary Earned Media • Assumes police force participation in events (ranging from booth support to actual race participation • Requires placement of Earned Media Manager within SAPD to have direct access to content (e.g, ability to photograph inner workings of police department to showcase via social media) Payment Terms Net 30 days billing, due upon invoicing. Event sponsorship fees, if applicable, will be pre - billed to client but will be approved oy SAPD prior to incurring costs. Approval and Sign-off Santa Ana Police Department On Wilshire Blvd Suite 2050, I-os Angeles, CA 90017 ....... c ,m' 213 3410171 f 213 861.7436 Robert J. Carroll — — -- ------- --- Police Administrative Manager _____ Narrip & Title Signaturlo Data Sensis Vanessa Rodriquez Senior Account Director .............. . . Name & Title Signature " n Date EXHIBIT B ADDITIONAL INSURED ENDORSEMENT FOR COMMERCIAL GENERAL LIABILITY POLICY Insurance Company %iJI,.1 (KSLACaAC(2 \pWK7ClW4 This endorsement modifies such insurance as is afforded by the provisions of Policy # bL1 J 3AA&545r relating to the following: 1. The City of Santa Ana, 20 Civic Center Plaza, Santa Ana, California 92701; its officers, employees, agents, volunteers and representatives are named as additional insureds ( "additional insureds ") with regard to liability and defense of suits arising from the operations and uses performed by or on behalf of the named insured. 2. With respect to claims arising out of the operations and uses performed by or on behalf of the named insured, such insurance as is afforded by this policy is primary and is not additional to or contributing with any other insurance carried by or for the benefit of the additional insureds. 3. This insurance applies separately to each insured against whom claim is made or suit is brought except with respect to the company's limits of liability. The inclusion of any person or organization as an insured shall not affect any right which such person or organization would have as a claimant if not so included. 4. With respect to the additional insureds, this insurance shall not be cancelled, or materially reduced in coverage or limits except after thirty (30) days written notice has been given to the City of Santa Ana, 20 Civic Center Plaza, Santa Ana, California 92701. (Completion of the following, including countersignature, is required to make this endorsement effective.) Effective 5 �6 this endorsement form as a part of Policy # f.qC7$ Issued to SeKrIC 60c.• Named Insured Countersigned by tfr razed Representative A� RO® CERTIFICATE OF LIABILITY INSURANCE DATE 6' THIS CERTIFICATE IS ISSUED AS A MATTER OF INFORMATION ONLY AND CONFERS NO RIGHTS UPON THE CERTIFICATE HOLDER. THIS CERTIFICATE DOES NOT AFFIRMATIVELY OR NEGATIVELY AMEND, EXTEND OR ALTER THE COVERAGE AFFORDED BY THE POLICIES BELOW. THIS CERTIFICATE OF INSURANCE DOES NOT CONSTITUTE A CONTRACT BETWEEN THE ISSUING INSURER(S), AUTHORIZED REPRESENTATIVE OR PRODUCER, AND THE CERTIFICATE HOLDER. IMPORTANT: If the certificate holder Is an ADDITIONAL INSURED, the policy(ies) must be endorsed. If SUBROGATION IS WAIVED, subject to the terms and conditions of the policy, certain policies may require an endorsement. A statement on this certificate does not confer rights to the certificate holder in lieu of such endorsement(s). PRODUCER CONTACT Carlos Alfaro NAME: PHONE (SlS)781 -8112 AX NO:(BS8)761 -2660 INSURENEX - VN Insurance Services 'MAIL .carlos.ea @insurenex.com AOGRE . California Lic. OF23523 INSURER(S) AFFORDING COVERAGE NAIC Yt 14402 Haynes Street, Suite 103 INSURER A:Sentinel Insurance Company Ltd 11000 Van Nuys CA 91401 INSURED INSURER BAmGuard Insurance Company 42390 INSURERCAXi6 Insurance Company 37273 Sensis Inc, DBA: Sensis INSURER D: 811 Wilshire Blvd. Ste #2050 INSURER E: 5 1,000,000 INSURER F: $ 10,000 Los Angeles CA 90017 COVERAGES CERTIFICATE NUMBER:CL163701468 REVISION NUMBER: THIS IS TO CERTIFY THAT THE POLICIES OF INSURANCE LISTED BELOW HAVE BEEN ISSUED TO THE INSURED NAMED ABOVE FOR THE POLICY PERIOD INDICATED. NOTWITHSTANDING ANY REQUIREMENT, TERM OR CONDITION OF ANY CONTRACT OR OTHER DOCUMENT WITH RESPECT TO WHICH THIS CERTIFICATE MAY BE ISSUED OR MAY PERTAIN, THE INSURANCE AFFORDED BY THE POLICIES DESCRIBED HEREIN IS SUBJECT TO ALL THE TERMS, EXCLUSIONS AND CONDITIONS OF SUCH POLICIES. LIMITS SHOWN MAY HAVE BEEN REDUCED BY PAID CLAIMS. ILTR TYPE OF INSURANCE ADDL INSD SUBR MD POLICY NUMBER POLICY EFF MMIDD POLICY EXP I LIMITS X COMMERCIAL GENERAL LIABILITY EACH OCCURRENCE $ 1,000,000 A C LAIMS -MADE OCCUR DAMAGESI RENTED PREMISES RENT nonce 5 1,000,000 MED EXP(Any one person) $ 10,000 X 57SBABG5955 5/26/2016 5/26/2017 PERSONAL B ADM INJURY 5 1,000,000 AGGREGATE LIMIT APPLIES PER GENERAL AGGREGATE $ 4,000,000 GEN'L X POLICY ❑JECOT DLOC PRODUCTS- COMPIOPAGG $ 4,000,000 $ OTHER: AUTOMOBILE LIABILITY COMBINED SINGLE LIMIT Ea accident $ 2,000,000 BODILY INJURY (Per person) $ A ANY AUTO ALL OWNED SCHEDULED AUTOS AUTOS 57SBABG5955 5/26/2016 5/26/2017 BODILY INJURY Feraccident) $ X HIRED AUTOS X N-OWNED PREY AMAGE $ $ UMBRELLA LIAB OCCUR EACH OCCURRENCE $ AGGREGATE $ EXCESS LIAB CLAI MS-MADE LEO RETENTION $ WORKERS COMPENSATION AND EMPLOYERS' LIABILITY YIN PER OTH- X STATUTE ER E.L. EACH ACCIDENT $ -1,000,000 B ANY PROPRIETORIPARTNERIEXECUTIVE OFFICERIMEMBER EXCLUDED? 1111mr Cory In NH) NIA SEWC700298 3/1/2016 3/1/2017 E.L. DISEASE -EA EMPLOYE 5 1 000 000 Fps, describe under E.L. DISEASE - POLICY LIMIT $ 1 000 000 DESCRIPTION OF OPERATIONS below C Professional Liability MCN000107111501 4/4/2016 4/4/2017 Each Claim 2,000,000 A Business Personal Property 85,000 DESCRIPTION OF OPERATIONS I LOCATIONS I VEHICLES (ACORD 101, Additional Remarks Schedule, maybe attached if more space is required) Santa Ana Police Department is added as an additional insured to the policy. Coverage is subject to the terms and conditions of the insurance policy. AA APPROVED AS TO FORM CERTIFICATE HOLDER CANCELLATION ACORD 25 (2014/01) INS825 =14nn ©1988.2014 ACORD CORPORATION. All rights reserved. The ACORD name and logo are registered marks of ACORD SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE Santa Ana Police Department 60 Civic Center Plaza THE EXPIRATION DATE THEREOF, NOTICE WILL BE DELIVERED IN ACCORDANCE WITH THE POLICY PROVISIONS. Santa Ana, CA 92701 AUTHORIZED REPRESENTATIVE Carlos Alfaro /ME ACORD 25 (2014/01) INS825 =14nn ©1988.2014 ACORD CORPORATION. All rights reserved. The ACORD name and logo are registered marks of ACORD