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TRIPEPI SMITH <br />marketing • technology • public affairs <br />Tripepi Smith Advantages <br />Tripepi Smith is a unique firm. Our mix of technical prowess and policy competency can make it hard <br />to grasp our competitive advantages over other firms, so we made it easy. In addition to our <br />demonstrated experience and solid references, here are four reasons to work with Tripepi Smith that <br />differentiate us from other firms and individuals who may be in the running for this contract. <br />1. No other public affairs firm in California (that we can find) has the certifications in social media <br />and digital platforms that Tripepi Smith has. These certifications evidence our superior <br />understanding of these platforms relative to others. <br />2. The breadth of Tripepi Smith's team enables us to cover everything from policy to <br />photography and videography. This is rare and provides a cohesive single team to work with <br />that simplifies management for your staff and ensures we can execute on a complete picture. <br />Plus, we have people with special skills who can deliver on aspects of a more holistic <br />communications effort. <br />3. Tripepi Smith is geographically attractive and can arrive onsite in a hurry during a media crisis. <br />Our lead senior person we propose to use on this engagement lives in Aliso Viejo. Our key <br />principal lives in Tustin. <br />4. As a team, Tripepi Smith is available to our clients 24 hours per day. There's no "bad time" to <br />call or email us, and our response will be immediate and engaged on the issue at hand. Our <br />philosophy is that if you are calling us at 2:00 in the morning, that is likely when you need us <br />most. <br />9 <br />