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Request For Qualifications for Affordable Housing <br />Financial Analytical and Advisory Services <br />I MIA's services fall within the following general areas: <br />f heal Estate Evaluation and Transaction Services <br />Strategic Planning and Economic Development Services <br />0 Affordable Housing <br />i Valuation and Litigation Support <br />Fiscal Impact Analyses <br />The increased complexities of real estate transactions demand a strong technical <br />understanding of market opportunities and constraints, KMA can provide services <br />that are grounded in a fundamental understanding of regional real estate markets, <br />valuations and investment financing, Unique characteristics possessed by KMA <br />include: <br />Experience <br />KMAhas40yearsof experience assisting clients throughoutthe Westin real estate market <br />and evaluation services; negotiation services; structuring public/private transactions; and <br />project implementation services. <br />Cost Effectiveness <br />ectaveness <br />KMA is able tobe cost effective for our clients given our ability to provide comprehensive <br />services relating to market and financial feasibility, economic analysis, direct <br />implementation experience and public finance without the need for multiple <br />consultants. <br />Commitment <br />KMA offers the commitment of principals who are recognized leaders in real estate <br />advisory services throughoutCalifornia. Thephilosophy and structure of KMAresu Its in <br />clients havingmaximum direct contact with the ffrm'sprincipals, <br />KMA has developed a methodology and approach to ensure quality control for its <br />analytical and advisory services. The methodology and approach include the following: <br />hb I� J J <br />Keyser Marston Associates, Inc. page 2 <br />