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Marketing & Communication <br />We share content and create collaborations across DTSA <br />I, <br />W1 CflHHS& SAUCE Is: DuNFEN FRIES <br />Y `iJ i 101 • u .�,: q�e 1 t}` t <br />wvd r✓ � <br />r <br />IN - <br />y <br />"r .� �' •� <br />y 5�N� D� ` <br />rz� r � ..k. L t - <br />> <br />o K <br />a� r <br />IL <br />In 2017, Downtown 5. Marketing campaign bits <br />Santa Ana continued like the SABC's "Spirit <br />our extensive marketing Awards" attracted a half - <br />and communications million views, <br />program including: <br />6. Our Santa Ana Media <br />IVe.)rr:rint:r/!r 1. Social media channels Summit attracted. over 200 <br />for our, brands grew to locals,to learn how to <br />PO/IIrSC II1fC!'na/ 60,000 followers. market,and communicate <br />ay e[ter ind with the press.. <br />conrruunication 2. We've written 150 <br />weekly newsletters. 7. We created new websites <br />141-dowilown like SantaAnaArts.o g, <br />ever;ydaVorthe 3. We increased the SantaAnaRestaurantWeek. <br />DTSA neighbors on corn, StartupSantaAna.org <br />Nextdoor.com by 250%. and DTSAArtwalk.org to <br />showcase great things <br />d. We doubled our happening in food, culture <br />number of meet -ups to and art. <br />talk about everything <br />from planning to wally <br />audits of the street. <br />k <br />j, .ia r�L ,: [p r I , a <br />Wursthaus has been <br />the most popular <br />restaurant at Savor <br />Santa Ana 2016 and <br />2017- Between both <br />years they saw over <br />1,100 new customers <br />go through their door <br />at the events. <br />