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The Multicultural Dystopian Science Fiction Film Challenge will be launched and promoted during <br />the 9th OC Film Fiesta, and will encourage participation from filmmakers in all six of Santa Ana's <br />wards. The winning films will be presented in Santa Ana as part of the Philip K. Dick Film Festival <br />in March 2019. <br />In addition to providing accessible and affordable prices for Film Fiesta festival passes and tickets <br />to individual screenings, MASA offers low-cost $5 ticket prices to Santa Ana residents, students, <br />teachers and military/veterans. MASA is also committed to free community programming as part <br />of its events, in order to increase accessibility and family participation. <br />MASA utilizes a successful three-month outreach plan, strong media relationships, an extensive <br />outreach list and network of community partners to promote and share the project to the public. <br />The PKD festival will also be promoted at WonderCon, which takes place at the Anaheim <br />Convention Center in March 2019. <br />Question 4: How will this project enrich the quality of life for Santa Ana residents? <br />This project will enrich the quality of life for Santa Ana residents by providing innovative, engaging, <br />participatory and inspirational screenings, discussions and filmmaking opportunities celebrating <br />Santa Ana's most famous author, and visionary science fiction writer Philip K. Dick. <br />Philip K. Dick is recognized as one of the most prolific sci-fi writers in the world, whose works <br />have been adapted to numerous influential Hollywood releases including Blade Runner, Minority <br />Report, Total Recall and A Scanner Darkly. <br />While the fact that Philip K. Dick spent the last seven years of his life in Santa Ana is known to <br />fans and scholars throughout the world, it is virtually unknown to Santa Ana residents. <br />Few'Santaneros know, for example, that PKD wrote three major novels in a small apartment <br />across from St. Joseph's Church, and lived there when film legend Ridley Scott was adapting <br />Dick's story "Do Androids Dream of Electric Sheep?" into the watershed multicultural 1982 <br />Science Fiction classic Blade Runner starring Edward James Olmos. <br />Screenings will be distributed all over Santa Ana so residents have equal access and opportunity <br />to watch the free films. The Short Film competition will energize Santa Ana's citywide film <br />community. <br />Awareness that one of the most beloved writers in the world lived in Santa Ana will be a source <br />of pride for Santa Ana residents, especially youth, aspiring writers, filmmakers and artists. it will <br />spur an important discussion, appreciation and interest in the city's history, revisiting Santa Ana <br />in the late 1970s and reimagining its future. <br />Question 5: Describe how your project will stimulate economic development for the City <br />of Santa Ana. <br />This project will stimulate economic development in Santa Ana by identifying and promoting the <br />city as a major international cultural destination for fans of author Philip K. Dick, science fiction <br />literature and film, speculative fiction, history, metaphysics and Anaheim's WonderCon. <br />The combined resources, visions and fan bases of the OC Film Fiesta and the Philip K. Dick Film <br />Festival will put Santa Ana on the multicultural map for audiences from California to New York, <br />Media Arts Santa Ana (MASA) <br />Page 4 of 5 <br />