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iv. Company shall provide to the City, upon request, certification by or compensation for an <br />independent Company to verify that the brightness levels of the electronic billboard are <br />in compliance with the requirements of this Section. <br />v. All signs shall be equipped with a control system that, in the event of a display or control <br />malfunction, "freezes" the display on either a single, unchanging message, or a blank <br />screen. <br />vi. Any sign area not comprising the electronic display panel is prohibited. This area <br />includes, but is not limited to, static sign area, appendages, cutout letters, and figures. A <br />frame surrounding the display panel up to twelve (12) inches in width shall be permitted; <br />it shall not contain any sign copy or graphics and shall not count toward the sign area. <br />vii. Where screen transitions are used, such transitions shall not give the appearance of <br />moving text or images, and should use smooth effects, such as fades, rather than abrupt <br />transitions. The sign copy shall not use flashing, intermittent or moving lights or produce <br />the optical illusion of movement. <br />viii. Each sign copy shall be displayed for a minimum of four (4) seconds. The still images <br />may not move or present the appearance of motion and may not use flashing, <br />scintillating, blinking, or traveling lights or any other means not providing constant <br />illumination. Transition or blank screen time between one still image and the next may <br />not exceed one (1) second. <br />ix. All digital billboards must comply with all applicable laws and regulations concerning <br />brightness, including, without limitation, California Vehicle Code Section 21466.5, and <br />as amended. <br />G. Prohibited Features <br />a. Digital billboards shall not contain any of the following features: <br />i. Moving parts <br />ii. Appendages, cutout letters, or figures that protrude beyond the flat surface of the sign <br />face <br />iii. Lights that flash, shimmer, glitter or give the appearance of flashing, shimmering, or <br />glittering. Exceptions to this restriction include time, temperature, and smog index units <br />iv. Walls or screens at the base of the sign, which create a hazard to public safety or provide <br />an attractive nuisance <br />v. Copy, which simulates any traffic sign or traffic control device in a manner that confuses <br />the public <br />vi. Copy, which duplicates any other content, displayed on the sign <br />vii. Devices, which emit audible sound, or odor or particulate matter <br />H. Maintenance and Monitoring <br />a. Company is responsible for maintaining each Advertising Site as initially permitted and <br />shall comply with City, County and State requirements. <br />b. Company shall ensure that the digital billboards are operational and will guarantee the <br />digital billboards have an uptime of 92.5%. <br />c. All digital billboards shall be equipped with immediate shut off functionality to allow the <br />Page 19 of 31 <br />