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Agenda Packet_2022-07-19
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Agenda Packet_2022-07-19
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7/18/2022 10:59:30 AM
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Clerk of the Council
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7/19/2022
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such as timer- or calendar -based systems, shall only be used as a backup <br />system. <br />(c) The display shall be factory -certified as capable of complying with the above <br />brightness standards. Such certification shall be provided to the satisfaction of <br />the Executive Director of the Planning and Building Agency, or his/her designee. <br />(d) The sign owner shall provide to the City, upon request, certification by or <br />compensation for an independent contractor to verify that the brightness levels of <br />the digital billboard are in compliance with the requirements of this Section. <br />(e) All signs shall be equipped with a control system that, in the event of a display or <br />control malfunction, "freezes" the display on either a single, unchanging <br />message, or a blank screen. An emergency shutoff switch shall be provided. <br />(f) Any sign area not comprising the digital display panel is prohibited. This area <br />includes, but is not limited to, static sign area, appendages, cutout letters, and <br />figures. A frame surrounding the display panel up to twelve (12) inches in width <br />shall be permitted; it shall not contain any sign copy or graphics, and shall not <br />count toward the sign area. <br />(g) Where screen transitions are used, such transitions shall not give the <br />appearance of moving text or images. The sign copy shall not use flashing, <br />intermittent or moving lights or produce the optical illusion of movement or use <br />animation. <br />(h) Each sign copy shall be displayed for a minimum of four (4) seconds. The still <br />images may not move or present the appearance of motion and may not use <br />flashing, scintillating, blinking, or traveling lights or any other means not providing <br />constant illumination. Transition or blank screen time between one still image and <br />the next may not exceed one (1) second. <br />(i) All digital billboards must comply with all applicable laws and regulations <br />concerning brightness, including, without limitation, California Vehicle Code <br />Section 21466.5, and as amended. <br />Q) All digital billboards must provide sufficient time for public service <br />announcements as set forth in the approved Operating Agreement. Such public <br />service announcements may not be concentrated during non -peak hours and <br />must be evenly dispersed throughout peak hours so as to maximize their benefit <br />for the community and passer-by traffic. <br />Sec. 41-1134. - Prohibited Features. <br />Freeway oriented billboards shall not contain any of the following features: <br />(a) Moving parts. <br />(b) Appendages, cutout letters, or figures that protrude beyond the flat surface of the <br />sign face. <br />(c) Lights that flash, shimmer, glitter or give the appearance of flashing, shimmering <br />or glittering. Exceptions to this restriction include time, temperature and smog <br />index units. <br />Ordinance No. NS-XXX <br />City Council 12 — 11 7/1972U2' of u <br />
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