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This task is considered complete upon the fulfillment of the deliverables detailed in the <br />task description above and when the Santa Ana Project Manager signs the task <br />completion letter. Planned completion and invoicing will be at the end of June 2023. <br />TASK 5: MICRO CAMPAIGN: CYBER SECURITY <br />Objective: Promote the micro campaign plan to enhance cyber security awareness, <br />deter online fraud/identity theft and enhance privacy; a special focus will be placed on <br />the 65+ demographic to inform them of cyber security threats. <br />Task Description: Implement a plan to promote cyber security awareness and deter <br />online threats. The plan will include outreach channels, partnerships, proposed assets, <br />communications, and schedule. <br />Responsibilities: <br />Comm LAB shall: <br />a. Implement the plan to promote the micro campaign, contact partners, execute <br />online outreach and develop promotional materials. <br />b. Develop an outreach timeline for the next year <br />c. Begin to execute micro -campaign tasks in accordance with the approved plan. <br />Santa Ana shall: <br />a. Approve micro campaign plan for execution and provide input. <br />Completion Criteria: <br />This task is considered complete upon completion of administrative deliverables and <br />when the Santa Ana Project Manager signs the completion letter for each subtask noted <br />below. <br />TASK 5-A: MICRO -CAMPAIGN: CYBER SECURITY: VIDEO PRODUCTION <br />Objective: Develop videos to deliver key messages to Orange County's general <br />population on the cyber security micro campaign. These videos will include <br />representative(s) from identified local stakeholders and/or partners. <br />Task Description: Research and create videos to raise awareness of cyber security <br />threats particular amongst the 65+ age demographic. This task includes: <br />a. Identify partnerships <br />b. Conceptualize messages and scripts <br />17 <br />