Item 37 - EIR No. 2020-03 and GPA No.2020-06 Santa Ana General Plan Update

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EIR No. 2020-03 and GPA No.2020-06 Santa Ana General Plan Update February 15, 2022 Page 3 Community Engagement The City's General Plan is a community -wide vision document that is intended to address and respond to community needs. As such, the comprehensive update to the General Plan required staff to advertise and educate community members about the process to as wide an audience as possible. Over the past six years, an extensive public outreach campaign was conducted to meaningfully engage the public and gather feedback and direction to create the vision for the future of Santa Ana and guide the update of the plan. These public outreach efforts included: • Over 60 community meetings and workshops • Individual community workshops within each of the five Focus Areas with over 300 residents, business leaders, and community stakeholders participating in the workshops. • Distribution of an online community survey with over 650 respondents to collect input on the content of the General Plan • Approximately 44,000 direct mailers sent to property owners and tenants in Focus Areas • Development of a multi lingual videos on the General Plan Update • A dedicated webpage (santa-ana.org/general-plan) with continuous updates on the General Plan update process and related documents as well as information about Environmental Justice. Also includes an online web learning tool with a narrated presentation to help educate and increase awareness on Environmental Justice issues. • Presentations at neighborhood Communication Linkages (Com-Link) meetings • Meetings with Environmental Justice groups and roundtables (Madison Park Neighborhood Association, Logan Neighborhood Association, Artesia-Pilar Neighborhood Association, Orange County Environmental Justice) • Attendance at approximately 100 CARES events (in neighborhoods and evening City Park events) from late -August through the end of October within Environmental Justice communities to discuss the General plan update with residents • Planning Commission study sessions, most recently on April 12th, August 9th, August 23rd and September 13th • City Council study sessions • One-on-one meetings with the Planning Commission and City Council General Plan Advisory Group Following direction from the City Council in 2015 to comprehensively update the General Plan, a 17-member General Plan Advisory Group (GPAG) was established to provide guidance to City staff and the consultant team early in the process. Building on the feedback from the prior community outreach, the GPAG was critical in developing goals and policies