Item 20 - Authorize Agreement with Mark Thomas & Company, Inc.

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PROPOSAL STANDARD AVENUE PROTECTED BIKE LANES 3RD TO WARNER City of Santa Ana TASK 3. PUBLIC & STAKEHOLDER OUTREACH Public Engagement Plan and Stakeholder Database Community outreach and engagement are essential to ensure the successful delivery of this project. We will develop a Public Engagement Plan (PEP) with review and approval by the City. The PEP will outline specific tasks, the purpose of these tasks in relation to the project, a schedule of public outreach activities, due dates and deliverables associated with each task. Once approved, the PEP will serve as a blueprint for outreach, but will remain flexible to address our current dynamic environment resulting from the COVID-19 pandemic. As part of the PEP and outreach supporting services, we will develop a stakeholder database that will be used to communicate with stakeholders for the duration of the project. To maximize efficiency, we will utilize existing City’s list(s) to establish and expand upon the stakeholder database. The database will be augmented with key stakeholder groups including neighborhood associations, City residents, property owners, business owners, community groups/organizations and other interested parties. We will maintain the database throughout administration of the project. Community Meetings and Materials As requested by the City, we plan to host two community meetings, which will be scheduled at key project milestones. The purpose of these meetings is to discuss the project aspects, narrate benefits and changes, solicit input on concepts with options, and educate the public on how to use the facilities. The meetings will be hosted at a trusted community facility (Roosevelt-Walker Community Center, Madison Elementary School, Kennedy Elementary School, Delhi Center, or other welcoming location). Our team is prepared to lead the meetings in the preferred language of community members in attendance (likely Spanish). In advance of meetings, a notification and promotion plan will be prepared. The notification plan will identify the appropriate timing, meeting format, venues, data gathering tools, materials, and needed logistics. We will prepare meeting presentation materials such as a project fact sheet, meeting notices, and graphics/ boards. All materials will be developed in collaboration with the City and comments received during the meetings will be documented via meeting outreach summaries. Graphics and Renderings The Mark Thomas team will prepare necessary conceptual renderings to effectively convey the proposed project features at the two community workshops. Graphics will include renderings, a detailed map, and/or cross-section diagrams. Due to KTUA’s involvement in the Central Santa Ana Complete Streets project, a concept for the protected intersection at Standard Avenue and McFadden Avenue has already been created and can be refined for similar cross-sections along the corridor. Given our team experience in the City, we can efficiently create high quality 3D schematic renderings for remaining project segments to illustrate proposed changes to the community. Graphics can be used in conjunction with photography and videos to create photorealistic content. If needed for the final product, KTUA can develop visual simulations, or photo simulations, that involve the use of various software packages to overlay a 3D model of a proposed design over a high quality photograph of the location. Public Noticing Our team proposes a variety of notification methods to inform and encourage participation from stakeholders including residents, property owners, community groups, schools, faith-based organizations local businesses, and more. The final selection of these methods will be identified in the PEP and can include: • Bilingual noticing (English and Spanish). • Direct mail notices to stakeholders in the project database.