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EXHIBIT B PROPOSAL—RFP NO: 23-014 Jun 1, 2023 - May 31, 2026 TEAM BID Jessica Padilla Bowen Jessica brings more than 20 years of experience in government and nonprofit communication. She spent 15 years working in communication for the City of Carlsbad serving various departments including Community & Economic Development, Public Works, Library & Cultural Arts and more. She also served as Public Information Officer in the City's Emergency Operations Center. In her role with the City of Carlsbad, she served as the communication representative and media contact; crafted strategic messages for website, social media, print and electronic platforms; managed social media, including Facebook, Twitter and e- newsletters; organized special events from annual fundraisers to festivals to community meetings; oversaw the work of photographers and videographers, producing numerous videos for the community; and managed and cultivated relationships with community and civic organizations. She has managed numerous projects, including: • Carlsbad Sea Level Rise Vulnerability Project. This report was an assessment of the City of Carlsbad's vulnerability to future sea -level rise and associated impacts, which include inundation, erosion, and flooding. It explored these impacts as they relate to beaches, public access, parcels, critical infrastructure, transportation, and environmentally sensitive lands. The report used the protection, accommodation, and managed retreat framework to think about various possible adaptation strategies. • Village & Barrio Master Plan, City of Carlsbad. As Community Engagement Project Manager, Jessica played a key role in the implementation of the outreach plan, organizing and promoting community meetings as well as promoting the availability of the plan for public feedback. • Village & Barrio Parking Study and Management Plan. Jessica produced the Community Outreach Plan, which identified outreach strategies to inform the public of the project, as well as gain their participation. She helped organize and promote community meetings as well as intercept and online survey opportunities and solicited and reviewed public feedback. • Tamarack Area Coastal Improvement Project. Jessica produced the Community Outreach Plan, which identified outreach strategies to inform the public of the project, as well as gain their participation. She presented at pop-up events to elicit public feedback on the coastal project, directing documentation of the process through photo and video. Additionally, she organized and promoted community meetings as well as online survey opportunities. Page 1 9