Laserfiche WebLink
ORDINANCE NS-2193 <br /> <br />PART VI. SIGNAGE <br /> <br />A. Intent. <br /> <br />Every sign in the Main Street Concourse project will be part <br />of a planned sign program which will be submitted for <br />planning department review and approval in accordance with <br />the criteria set forth in this Plan and Divisions 3 and 4 of <br />Ordinance No. NS-2116 (Sections 41-880 through 41-894 of the <br />Code adopted March 18, 1991). The purpose of this section is <br />to set forth permitted sign types and provide minimum <br />standards for signs within the Main Street Concourse Specific <br />Development Plan. Consequently, this document identifies and <br />specifies those design criteria for the planned sign program <br />which are different than those set forth in the Code. In <br />considering the planned sign program, the provisions of the <br />Plan shall control. <br /> <br />The Main Street Concourse project is envisioned as a superior <br />quality urban-style mixed-use complex, architecturally <br />spectacular but commercially restrained. Environmental <br />graphic design will be innovative and attractive but never <br />excessive. Tenant identification on the perimeter of the <br />project (i.e. external signage) will be held to a practical <br />minimum. However, it is critical that the internal signage, <br />particularly the signage along the Concourse, be compatible <br />with the kind of exciting dynamic environment which is <br />intended to be created. For the purposes of this Plan, the <br />"interior" of the Main Street Concourse project is depicted <br />on Exhibit B attached hereto, and incorporated herein. <br /> <br />Sign Messaqe Categories. <br /> <br />The project sign program shall address the following <br />categories of information: <br /> <br />Project and major facilities identification at site <br />entries <br />Tenant identification signage <br />Regulatory vehicular signage <br />Directional vehicular signage <br />Street identification <br />Informational pedestrian signage <br />Directional pedestrian signage <br />Building identification signage <br />Site directories and orientation maps <br />Service signage <br />Parking level and area identification signage <br />Visitor directional and informational signage <br />Building address signage <br /> <br />36 <br /> <br /> <br />