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<br />Agreements for Rapid Response <br />Marketing Services <br />June 6, 2005 <br />Page 2 <br /> <br />Each respondent's proposal submittal and price quotation were rated using <br />the following criteria: Past experience, comprehensiveness of services, <br />and reasonableness of cost. Two providers were selected as a result of <br />the RFP process. The ratings for the two respondents are as follows: <br /> <br />FIRM <br />HRMS <br />O'Reilly & Associates <br /> <br />LOCATION <br />West Hollywood, CA <br />Los Angeles, CA <br /> <br />PRICE PER ANNUM <br />$20,000 <br />$15,000 <br /> <br />RATING <br />89/100 <br />87/100 <br /> <br />0' Reilly & Associates <br /> <br />O'Reilly & Associates will design print media including brochures to <br />effectively market Rapid Response services to the business community and <br />laid off workers. Services will also include an analysis to identify <br />businesses most likely at risk of lay-offs using Dunn and Bradstreet's <br />Financial Stress Analysis Model. <br /> <br />HR Management Services <br /> <br />HR Management Services will develop an overall electronic marketing plan, <br />which will include an electronic newsletter, electronic flash cards, a <br />powerpoint presentation, and marketing letters. Services will also <br />include on-going consultation to identify selling points and value added <br />propositions of Rapid Response. <br /> <br />FISCAL IMPACT <br /> <br />Funds for these contracts will be available in the Workforce Investment <br />Rapid Response account (account no. 123-156-6291). <br /> <br />APPROVED AS TO FUNDS AND ACCOUNTS: <br /> <br />L~'t2:!(~~ <br /> <br />V Executive Director <br />Community Development Agency <br /> <br />Francisco <br />Executive <br />Finance & <br /> <br />~~~\~ )\.~~ <br /> <br />G~tierrez ~ r <br />Dlrector 01 <br />Management Services <br /> <br />Agency <br /> <br />PCW/CdlR/mlr <br /> <br />H:\ACTIONS\2005 CC\AgreeO'Reilly&HRMgmt forRapidResponseMarketing Serv 6-6-05.doc <br /> <br />25H-2 <br />