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parking facility design . land use planning . signage & graphics . consulting <br />parking design group <br />[as angeles Omaha houston <br />August 31, 2005 <br />Ms. Danell Mercado <br />Redevelopment Assistant <br />City of Santa Ana <br />Downtown Development Division <br />305 E. Fourth Street, Suite 201 . <br />Santa Ana, CA 92701 <br />Regarding <br />Proposal to Provide Parking Consulting Services for the <br />Downtown Parking District Parking Operations Review Project — Santa Ana, CA <br />Dear Ms. Mercado: <br />Thank you for contacting Parking Design Group, LLP (PDG) regarding the proposed Downtown <br />Parking District Parking Operations Review Project in Santa Ana, California. PDG is pleased to <br />submit this proposal to provide parking consulting services for this project. <br />We are respectfully submitting this consulting services proposal based on your August 24 email, <br />as well as the drawings and photographs previously provided by your office. The parking <br />facilities to be included in this review will be the 3 d & Broadway Garage, Fiesta Market Place <br />(51h & French) Garage, 3rd & Birch Garage, and the 5"' & Main Garage. <br />Scope of Work <br />The information provided indicated that the project will involve assisting the City of Santa Ana <br />Downtown Development Division to complete the following for each parking facility: <br />1. Review the staffing levels and hours of operations. This will entail on -site visits of each <br />parking garage and review existing staffing schedules to be provided by the City and/or <br />current parking management company. <br />2. Review the parking and validation rates in order to determine if they are comparable to <br />other parking facilities in the specific area and with similar parking facilities owned by <br />other Southern California cities. Three similar cities will included in this review. <br />3. Determine the level of usage during a typical business day as it relates to the mix of <br />short-term parkers vs. long-term parkers. PDG recommends reviewing 30 to 90 days of <br />daily activity reports to determine this mix of usage. <br />4. Review and test the revenue control procedures to ensure that parking revenues can be <br />tracked as the revenues flow from the customer to the cashier to the parking facility <br />Management Company to the appropriate City agency. <br />Los Angeles 818.981.2125 818.990.0494 Fax 14431 Ventura Blvd. Suite 10 Sherman Owls, CA 91423 <br />Omaha 712.722.1586 712.441.5592 Mobile 2916 S. 132nd St. Suite 105 Omaha, HE 68144 <br />Houston 713.957.2123 81 B.990.0494 Fox 5001 to Monte Suite 26 Houston, IX 77092 <br />EX IS3aF A I <br />