Laserfiche WebLink
7 <br />and communicates why it should be important to various stakeholders including residents, <br />property owners, and business owners. KC and CV shall provide comments on the key <br />messaging during a regularly scheduled PMT meeting. The SCP CEEEJ Consultant will integrate <br />key messaging into the Grassroots Engagement Plans and Grassroots Engagement Toolboxes. <br />Grassroots Engagement Plans <br />The SCP CEEEJ Consultant will work closely with SA, SCAG, the ZCU Consultant, and the CPC <br />Advisory Committee to develop two (2) Grassroots Engagement Plans. The primary purpose of <br />the Grassroots Engagement Plans is to detail grassroots outreach and engagement activities and <br />the roles of each party. The SCP CEEEJ Consultant will prepare one (1) Grassroots Engagement <br />Plan for Round 2 and one (1) Grassroots Engagement Plan for Round 3. The plans will be living <br />documents. CPC Advisory Committee CBOs and CPC members shall implement the Grassroots <br />Engagement Plans with support from the SCP CEEEJ Consultant and SA. <br />The Grassroots Engagement Plans shall establish goals for each round of grassroots activities <br />and identify the most important questions to address through engagement efforts with input <br />from the ZCU Consultant. The plans will also establish culturally relevant, equitable, and <br />accessible methods for engagement. The plans shall identify the timing, purpose, potential <br />location, and audience for all outreach and engagement efforts. The plans shall also identify <br />relevant audiences, stakeholders, and community groups and reference the stakeholder list <br />created and maintained by SA. The Grassroots Engagement Plans will detail the outreach and <br />engagement strategies for CPC Advisory Committee CBOs and CPC members to use during <br />grassroots engagement (Task 2.6). <br />The SCP CEEEJ Consultant will develop the Grassroots Engagement Plans through an iterative <br />process beginning with a menu of options for consideration by SA, KC, and CV who shall share <br />verbal comments to the project team at a regularly scheduled PMT check-in call. The menu may <br />include, but is not limited to the following: <br />•Community Organizing: Door-to-door canvassing, phone-banking, text messaging, <br />listening sessions, and/or one-on-one meetings/phone calls with influencers <br />•Social Media: Posting, liking, and/or sharing stories or videos on various platforms such <br />as Facebook, Instagram, and Nextdoor <br />•Traditional Media: E-blasts, newsletters, press releases, and mailers <br />•Pop-Up Events: Mobile or pop-up stations at community events like fairs, open street <br />events, farmers markets, etc. <br />•Focus Groups: Assembling small groups of stakeholders based on interest topics <br />•Office Hours/Coffee Hour: Opportunities for in-person updates and discussions in an <br />informal setting <br />•Community Walkshop: An interactive way for stakeholders to view development <br />standards in the neighborhood context