25G - GO LOCAL PRGM STEP 2 - Laserfiche WebLink

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Community Meetings /Community Presentations Consensus is prepared to assist the City of Santa Ana in staffing and providing logistical support for the two project communitywide meetings that will serve as listening sessions, allowing stakeholders the opportunity to listen to and provide feedback on project. Consensus recommends that two communitywide meetings be held as well as one business community specific meeting. Scoping Meeting Consensus will assist the City of Santa Ana is staffing the CEQA/NEPA required scoping meetings for the project. Consensus Inc. will develop and send meeting notices, advertise the meeting through local newspapers (Orange County Register, Miniondas, Excelsior), create materials (welcome/agenda, comment sheets, speaker cards, etc.), and then set up and help facilitate meetings. Public Notices Consensus Inc. will prepare and mail meeting/scoping/public hearing notices that will then be mailed to community stakeholders, as well as draft legal and reminder advertisements to notice each meeting in newspapers. Consensus Inc. will mail the Notice of Preparation/Notice of Availability to responsible public agencies for their review and comments. PROPOSED BUDGET Consensus has outlined a detailed budget for the enclosed scope of work. Thank you for your consideration, and we took forward to the prospect of working with you on this exciting project. Strategic Communications and Outreach Services • Team meetings $7,025 o Monthly PDT (Jan. -March) o Technical team (two) o Up to three other team meetings • Public meetings/open houses $5,425 o Two Station District/Fixed Guideway open houses o One fixed-guideway meeting for the business community o One fixed-guideway meeting for the general public • Brand development $3,545 o Logo, tagline, visual identity package o Includes one team meeting • Brand research $3,500 o Focus group of key stakeholders or 5-7 stakeholder interviews • Project Hotline, E-mail Account $765 • Stakeholder Database $2,000 • Fact Sheet $1,910 • Newsletter $5,585 • Web site $2,700 o Includes two meetings with Consensus Account Manager • Messaging $1,040 • Public relations $6,000 o Press releases (two), op/ed (one), o Media relations o Reputation management consulting • Scoping meetings $2,010 o Two scoping meetings -March/April o Budget includes guidance and attendance/assist with facilitation • Scoping materials $815 o Sign-in sheets, name badges, comment cards, directional signs o Input on board development 25G-28