|
DocuSign Envelope ID:6E5E583C-AE8C-4945-A183-9F3A4F2397EC
<br /> 37 Describe your use of technology and To help enhance marketing effectiveness, the Marketing team has developed digital
<br /> digital data (e.g., social media, programs that include digital events and campaigns that resonate with target audiences to
<br /> metadata usage) to enhance drive higher engagement and optimize coordinated marketing and sales efforts. CDWG
<br /> marketing effectiveness. uses Twitter, Facebook, and Linkedln as additional avenues for marketing, education,
<br /> updates, and general communication with Sourcewell Members. Active social media helps
<br /> users stay informed with links, posts, and articles of interest in the way that they choose
<br /> to receive information. CDWG employees are educated on and encouraged to be active
<br /> in social media; our Social Squad pushes customized content of interest to and through
<br /> social media outlets including relevant articles, emerging technology news, information on
<br /> available contracts and upcoming events in customer-specific markets. The Marketing team
<br /> actively track and reports digital engagement.
<br /> We also provide Sourcewell Members with access to CDW's curated information
<br /> repository with more than 2,000 entries and counting across topics including cloud, data
<br /> analytics, data center, digital workspace, hardware, networking, security, services, and
<br /> software. Sourcewell Members may be directed to CDW's Research Hub
<br /> (www.cdw.com/content/cdw/en/research-hub.htmi) stocked with meaningful and timely
<br /> information delivered in the form of articles, interviews, step-by-step instructions, product
<br /> information and comparison sheets, and presentations to help more clearly define a
<br /> solution available through Sourcewell. Authored by our subject matter experts, articles help
<br /> customers navigate and digest the overwhelming amount of data that comes at them every
<br /> day as they work to define and understand technology solutions and services.
<br /> Using tools like Kronologic — enabling AI-powered meeting scheduling — allows CDWG to
<br /> tailor messages to Sourcewell Members by customer set, topic, solution, and even time of
<br /> the year. Messages include access to the dedicated account manager's calendar, which
<br /> allows Sourcewell Members to schedule meetings at their convenience. Kronologic takes
<br /> the guess work out of scheduling and even sends reminders and updates. A recent CDW
<br /> Kronologic campaign enabled 800 meetings for 200 account managers in one week.
<br /> 38 In your view, what is Sourcewell's role A key role for Sourcewell in promoting contracts arising from this RFP is maintaining an
<br /> in promoting contracts arising out of up-to-date website including detailed contract and contract information. This provides an
<br /> this RFP? How will you integrate a easy way for Sourcewell Members to understand the contract offerings as well as connect
<br /> Sourcewell-awarded contract into your with contract holders such as CDW-G. We also believe that participation in a variety of
<br /> sales process? opportunities for connection — from conferences, such as H2O and Room to Grow, to
<br /> webinars and podcasts — provides key chances for cobranding and introductions.
<br /> Sourcewell also offers a state-of-the art recording and broadcasting studio, which can offer
<br /> unique capabilities in promoting the contract to a wider audience.
<br /> As a current partner, CDWG is already experienced in promoting the Sourcewell contract.
<br /> We intend to quickly integrate any updates or changes related to the new contract,
<br /> utilizing tools like contract launch activities, with our CDWG and CDW Canada operations.
<br /> 39 Are your products or services CDW provides its technology solutions through e-procurement in the form of Rubi, which
<br /> available through an e-procurement represents the evolution of our customer portal, online account center, and the digital
<br /> ordering process? If so, describe your enablement of our customers.
<br /> e-procurement system and how
<br /> governmental and educational Rubi supports governmental and educational customers and serves as a trusted digital
<br /> customers have used it. advisor to Sourcewell Members, helping them plan, procure, and manage assets across
<br /> their technology lifecycle with greater confidence and less complexity.
<br /> From one central portal, configurable for relevance, Sourcewell Members can simplify the
<br /> ordering process, access industry knowledge, and collaborate with technology experts to
<br /> take more informed action on investments.
<br /> Key features and functions of Rubi include:
<br /> Action Items: Receive reminders and notifications on new quotes, order approval
<br /> requests, expiring payment methods, and more.
<br /> Orders: View order status and keep tabs on what has shipped, is pending, awaits
<br /> approval or is on backorder.
<br /> Shipment Tracking: Drill down into process orders and access tracking numbers and
<br /> ship status.
<br /> Research Hub: Tap into industry insights to learn about the latest technology trends
<br /> and solutions.
<br /> Rubi Mobile App: Act on quotes and purchases, view and track orders, and
<br /> approve orders from anywhere with this additional option.
<br /> Through the Security Settings feature, Rubi provides Sourcewell Members an efficient
<br /> method for granting users control of and access to specific website features and
<br /> information. This feature enables Sourcewell Members to:
<br /> Assign roles, restrictions, and permissions to individual users and groups of users.
<br /> Grant users access to all products CDWG offers or only to specific catalogs.
<br /> Allow users to view only their quotes, orders, and purchase history.
<br /> Grant users' rights to view multiple accounts.
<br /> Assign responsibility for following established workflows as a purchaser or approver.
<br /> Grant administrative rights to set up and maintain advanced website features
<br /> including the Purchase Authorization System, Custom Catalogs, Asset Management, and
<br /> Bid Number: RFP 121923 Vendor Name: CDW Government LLC
<br />
|