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Flores, Dora From: Alta Baja Market <altabajamarket@gmail.com> Sent: Tuesday, September 16, 2025 2:56 PM To: eComment Subject: public comment regarding events and parking in downtown Attention: This email originated from outside of City of Santa Ana. Use caution when opening attachments or links. Wity of Santa Ana, Mayor Amezcua and City Council Members - My name is Delilah Snell. I am the owner of Alta Baja Market and have had a professional event business in downtown for several years. I love and care for my customers, my community and of course, this city. I love events for this city. I love Fiestas Patrias and as a business owner and resident, I want the best for this city. However, the way last weekend's event and events in general have been mismanaged, poorly executed and created further harm for downtown businesses. On top of that, the parking situation is worse than ever. It has been literally heartbreaking to see and my employees and customers feel the same way (and MANY business owners) This is not how I would like our downtown to be perceived, yet this continues to happen. Let me start with parking. This city wants to help and be business friendly to downtown??? Then WHY on earth would you DOUBLE monthly parking??? This impacts business owners and their employees. They are already hurting so why hurt them more? They need to thrive, not be burdened by expenses that do not reflect a downtown that still is quite frankly dead. If you have to increase the parking fee, be fair and just and do an amount that will reflect the business that is coming into the district -- which you all know is slow. There are places in downtown LA where it's cheaper to park than downtown Santa Ana -- and downtown LA attracts people from around the world. Santa Ana is nowhere near that level of fame, yet we think we can charge LA prices? It's ridiculous. By the way, the structures still look like 04t. I am so exhausted of ABM in charge of parking in downtown with little to no care and now we get to pay more for it -- it is an embarrassment and you all should be ashamed of how much it is costing this city and how little we receive in return. Raise the fees monthly, but we still get the same urine smelling, ill -looking, poorly managed structures... what does this say? Your clean and safe program cleans downtown streets so much better and consistently -- maybe they should manage the structures because this company should be removed NOW. Now, Fiestas Patrias. This past weekend was another reflection of poor management from the city: - closing the streets for 4 days for a 2 day event. How can Noche de Altares -- which draws way more people - - open and close the streets for a major event in a single day but this city cannot do the same? - why can't business owners use impacted use streets to do business (deliveries, pickups, employee needs)? I was turned away from a delivery on Monday when there wasn't a SINGLE car on the street. - what happened to no events allowed without 80% approval for impacted businesses?? Many of us have not approved of street closures so why did this happen without our approval? Are you going to pay for our business loss?? impacted businesses need to approve if they will be impacted. - better layout: this past event was so poorly laid out. Most of 3rd street was empty and there were several areas that could have been used for activity but were just empty. Also booths blocked the businesses that support the city all year. And very few brick -and -mortar shops, if any, saw an increase in sales. If anything, most LOST sales because of the bad planning. 20