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25H - WESTBOUND COMMUNICATIONS OC EMERGENCY PREPAREDNESS CAMPAIGN
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25H - WESTBOUND COMMUNICATIONS OC EMERGENCY PREPAREDNESS CAMPAIGN
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1/3/2012 4:00:50 PM
Creation date
9/1/2010 4:14:28 PM
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City Clerk
Doc Type
Agenda Packet
Item #
25H
Date
9/7/2010
Destruction Year
2015
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I . Identify the efforts required of Santa Ana staff to'meet Santa Ana's task <br />requirements and milestones in the Statement of Work and Project Schedule; assist <br />WBC in developing a detailed Project Schedule defining the detailed tasks and a <br />schedule of WBC and Santa Ana responsibilities. <br />2. Review the Project Schedule with WBC's Project Manager. <br />3. Monitor the project to ensure that support resources are available as scheduled. <br />4. Attend status meetings with WBC's Project Manager. <br />5. Provide timely responses to issues related to project progress raised in writing by <br />WBC's Project Manager. <br />6. Liaison and coordinate with other ROC partners, other governmental agencies, <br />contractors and common carriers. <br />8. <br />9 <br />.Review-and-administer change control procedures, hardware and software <br />certification, and all related project tasks required to maintain the implementation <br />schedule. <br />Ensure that all documents are approved or rejected by Santa Ana within ten (10) <br />business days of submission, unless explicitly addressed in the Contract or <br />Statement of Work. <br />Approve and release payments in a timely manner. <br />Completion Criteria: <br />This task is considered complete when the Calendar Year 2011 Campaign and Schedule are <br />approved by the Steering Committee. Scheduled completion date: March 2011 <br />Task 5: Micro Campaigns <br />Objective: <br />Develop and implement a series of promotions for ROC during 2011. <br />Task Description: <br />The micro campaigns will be designated promotional initiatives that will be individually <br />implemented with a specific beginning and end date (see following sub-tasks for specifics). <br />Responsibilities: <br />See sub-tasks for specifics. <br />Completion Criteria: <br />This task is considered complete when all budgeted sub-tasks have been completed in their <br />respective entirety. <br />Task 5-A: `Promise to Prepare' Promotion <br />Objective: <br />Develop, implement and launch a 6-8 week promotion that'launches' a new ROC'pledge' as <br />the thematic linchpin for the 2011 campaign, which provides continuity of programming since it <br />will build upon the 2010 Promise to Prepare campaign. <br />25H-20
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