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25H - WESTBOUND COMMUNICATIONS OC EMERGENCY PREPAREDNESS CAMPAIGN
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09/07/2010
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25H - WESTBOUND COMMUNICATIONS OC EMERGENCY PREPAREDNESS CAMPAIGN
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1/3/2012 4:00:50 PM
Creation date
9/1/2010 4:14:28 PM
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City Clerk
Doc Type
Agenda Packet
Item #
25H
Date
9/7/2010
Destruction Year
2015
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Monday through Thursday. Submissions or inquiries received Friday through <br />Sunday will be responded to before end of business on the following Monday. <br />o An automated response will be in place that immediately acknowledges <br />receipt of any submission or email and will alert the sender when to expect a <br />formal response. <br />o Appropriate "In the News" items will be checked Monday through Friday for <br />updates and accuracy by the Westbound team. OC Register-customized RSS <br />feed content as well as any ROC stakeholder-provided material (e.g., training <br />and event announcements) will be vetted and updated as appropriate. <br />o Follow all protocols from the approved ROC Web Administration and <br />Maintenance System. <br />o Review any stakeholder (e.g., municipal blog page) and/or user submitted <br />content (e.g., email request) and respond within 48 hours of receipt during <br />Monday through Thursday. Submissions or inquiries received Friday through <br />Sunday will be responded to before end of business on the following Monday. <br />o Monitor and respond to all standard, non-emergency content and link updates <br />within three business days. <br />o Follow all protocols from the approved ROC Web Administration and <br />Maintenance System. <br />3. Central Focus Area Updates <br />o Updates to the Central Focus Area on the Home page will be made, at a <br />minimum, every 30 days. <br />o WBC will manage content update ideas and materials, submitting these to the <br />ROC Advisory Committee for review and approval at least two weeks prior to <br />the go-live date. <br />4. County Emergency Response & Recovery Home Page Updates <br />o During a countywide or significant regional emergency/disaster event, the <br />ReadyOC.org Home page will be updated to advise and direct visitors to <br />appropriate information resources in accordance with operational emergency <br />management protocols. <br />o WBC will be responsible for monitoring the Home page and returning it to the <br />standard configuration upon direction from the <br />c. Social Media Content Management & Posting - develop and monitor content as well as <br />manage platforms for ROC Twitter, FaceBook and YouTube social media channels. All <br />content will be updated in accordance with the approved System Logs for each channel. <br />These System Logs detail frequency of updates, monitoring criteria and all management <br />processes. <br />Responsibilities: <br />WBC shall: <br />a. Handle implementation of all tasks listed above <br />b. Coordinate with Santa Ana Project Manager for all necessary approvals <br />Santa Ana shall: <br />a. Review and approve content updates as appropriate <br />14 <br />25H-25
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