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Completion Criteria: <br />This task is considered complete when all elements are completed and/or June 15, 2011 <br />Task 7-13: Content Updates, Management & Maintenance - July 2011 - December 2011. <br />Objective: <br />Develop and implement ongoing web site and social media content, maintenance and <br />management activities for July 2011 through December 2011. <br />Task Description: <br />Handle-all-aspects-of-annual web-site-and-social-media_content-u pdates,-site-optimization,_s <br />maintenance and site management needs in accordance with ROC approved protocols: <br />a. Site Administration - oversee and coordinate site administration platform (web server <br />hardware and software) in conjunction with the County of Orange; respond to platform <br />errors or failures; manage and monitor monthly, quarterly and annual site analytics; <br />respond to daily web inquiries and comments; provide 2417 support of platform <br />b. Site Maintenance - develop and implement all ongoing content monitoring, adjustments <br />and updates in accordance with ROC approve protocols; serve as site moderators, <br />reviewing and vetting all content prior to posting; spearhead all updates and responses <br />as follows: <br />1. Daily Review <br />o Review any stakeholder (e.g., municipal blog page) and/or user submitted <br />content (e.g., email request) and respond within 48 hours of receipt during <br />Monday through Thursday. Submissions or inquiries received Friday through <br />Sunday will be responded to before end of business on the following Monday. <br />o An automated response will be in place that immediately acknowledges <br />receipt of any submission or email and will alert the sender when to expect a <br />formal response. <br />o Appropriate "In the News" items will be checked Monday through Friday for <br />updates and accuracy by the Westbound team. OC Register-customized RSS <br />feed content as well as any ROC stakeholder-provided material (e.g., training <br />and event announcements) will be vetted and updated as appropriate. <br />o Follow all protocols from the approved ROC Web Administration and <br />Maintenance System. <br />2. Standard Content and Link Updates <br />o Review any stakeholder (e.g., municipal blog page) and/or user submitted <br />content (e.g., email request) and respond within 48 hours of receipt during <br />Monday through Thursday. Submissions or inquiries received Friday through <br />Sunday will be responded to before end of business on the following Monday. <br />o Monitor and respond to all standard, non-emergency content and link updates <br />within three business days. <br />o Follow all protocols from the approved ROC Web Administration and <br />Maintenance System. <br />is <br />25H-26