Laserfiche WebLink
line of civic tenter give, thence along the northerly right~of~v~ra line of civic <br />tenter give westerly to the point of beginning, <br />D. List of lmpro~ements and Activities Proposed for Each Year of <br />Operation and Maximum Costs <br />A description ~f lmproven~ents is ~ fello~rs; <br />~. Il~aintenance and Landscaping Services <br />laintenar~ce n~a}~ include side~rallt seeping and pressure uvashing, Burn <br />removal, graffi#i abaterr~ent, trash andlor bully item removal; the v~ratering, <br />Breeding and pruning of all trees and plantings alleylr~edianlparl~a}~ <br />maintenances litter and debris picl~~up; trash receptacle collectienldisposal <br />and maintenancelreplacementF and oti~er rr~aintenance and landscaping <br />issues that may arise, <br />each rr~aintenance service v~il1 assist in beautifying the ~c~rnton district <br />and enl~ar~cing the image of the con~n~ercial core. This activity is <br />designed to increase customer comfort v~ithin the greater ~c~rnto~rn v~hich <br />rili, in turn, increase cor~rnerce end help to attract and retain near <br />businesses and patrons v~rithin the district. These maintenance services <br />gill ~e provided only Within the district; therefore, these services constitute <br />"special benefits" to tine assessed parcels. <br />. ~larl~eting and Promotions <br />This activity is intended to enhance the image of ~o~rntorn Santa Ana <br />through sophisticated rnar~eting, advertising and branding of the <br />~o~rntovun. it v~ill heighten the e~cciterr~ent and pleasure of the customer <br />and visitor experience b gray of holiday celebratians, special events, <br />festivals, prorr~etions and sales, art shows, live music, and slrnIlar <br />custat~er attractions This activity also includes these types cf <br />supplemental activities such as nevrsletters, visitor guides, graphics arts <br />materials, business improvement ~rorkshops, and the lilte, <br />. Do~rntorn 1~r~hassador Program <br />l~niforr~ed customer assistance Ambassadors gill provide a variety of <br />business and customer support services by assisting patrcr~s and <br />employees, supporting APB crime prevention efforts to reduce the <br />incidence of crime and nuisance activities, and productively addressing the <br />challenges associated Frith street populations. deployment of Do~rnto~vn <br />~rnhassador can include highl}~ visible foot, bic~rcle or eg~ray patrols that <br />v~ill provide service during critical, highyimpact periods, The initial <br />deployrr~ent will be v~hen their services are rr~ost needed. Attu! days and <br /> <br />