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<br /> I <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> <br /> 2.2 Our Commitment to You <br /> Full Range of Professional Service. Most clients who use planning and research services in to~ qY s highly charged <br /> governmental decision-making environment need a diverse team of highly trained and experienced prof6si <br /> onals. <br /> Recognized Excellence. The Planning Center is recognized as one of the top west coast planning firms and Is noted For the <br /> Quality of its work. The firm's reputation for excellence in land use planning and design is its trademark. Your need for excellence <br /> and Quality is well served by our established reputation, earned through the firm's consistent production of effective, achievable <br /> plans and programs. The Planning Center has never refused to complete a contract and will not accept other projects that may <br /> represent a conflict of interest. <br /> Depth of Staff. The Planning Center's key personnel have substantial experience with the different levels of government, <br /> resulting in an ideal team to address the critical challenges posed by emerging planning reQuirements. You can call upon us to <br /> assemble the multiple disciplines foryour project into an integrated framework under the direction of our principals. <br /> <br /> We offer a broad range of in- house technical expertise <br /> to assist you in solving your difficult environmental problems and <br /> meeting the requirements of regulatory agencies. <br /> Principal and Senior Project Management Involvement. The principals' involvement in each project ensures efficient <br /> management, critical attention to detail, and the greatest possible pool of experience. We consider it essential that the principals <br /> and senior project managers have hands-on involvement with the project from start to completion. <br /> <br /> Responsiveness to Client Needs. We understand the importance of project timing and adherence to project schedules. We are <br /> freQuently reQuired to work within tight project schedules. With a staff of over 85 people, we have the ability-to arrange staffing <br /> assignments and resources to meet our clients' needs. <br /> Creative and Workable Solutions. Even projects that share common elements benefit from a fresh evaluation. We take a <br /> creative approach to our projects, considering each one objectively and using all our experience and imagination to formulate a <br /> plan and programs that are workable. <br /> Governmental Services. Uniting public- and private-sector interests in a dynamic urban development setting is a formidable <br /> challenge. The Planning Center is acknowledged for coordinated public planning strategies and practical solutions to the <br /> complexities of private/public cooperation. Our team of experienced, knowledgeable professionals is technically proficient in <br /> numerous areas, assuringyou of competent, expert support. <br /> Recognition. Al of us enjoy being told that we have done our job well. Formal recognition for professional Quality work is a <br /> grating acknowledgement of ongoing excellence. By meeting the challenge to do Quality work foryou, The Planning Center <br /> has succeeded in being recognized by local governments, the land development industry and professional associations. As <br /> rewarding as this type of recognition of planning achievement is, our greatest satisfaction comes from the ongoing relationships <br /> with those we serve. You are the ultimate judges of our firm's service. <br /> <br /> 2.3 Our Approach to Environmental Planning <br /> Environmental analysis is not simply the accounting of hppacts, but should address serious environmental concerns and find <br /> opportunities to solve problems. We believe it is an integral part of the planning process and belongs in the initial stages of any <br /> <br /> <br /> <br /> Qualifications to the City of Santa Ana THE PLANNING CENTER Page 4 <br /> <br /> 25F-23 <br />