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WESTBOUND COMMUNICATIONS - 2012
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WESTBOUND COMMUNICATIONS - 2012
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Last modified
8/21/2013 4:31:20 PM
Creation date
9/25/2012 2:26:50 PM
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Contracts
Company Name
WESTBOUND COMMUNICATIONS
Contract #
A-2012-104
Agency
POLICE
Council Approval Date
6/4/2012
Insurance Exp Date
5/6/2014
Destruction Year
0
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Completion Criteria: <br />This task is currently unbudgeted. Criteria will be established pending resource commitment <br />from a sponsoring organization. <br />Task 4-D: 2013 Leveraaed Promise Drives <br />Objective: <br />Explore opportunities through the ROC Steering Committee to partner with key county <br />organizations to help drive community-wide emergency preparedness pledges. <br />Task Description: <br />Work with the ROC Steering Committee to target the OC Fair, Angels and the Ducks for no <br />cost and/or in-kind support for the ROC campaign. The scope of these drives will be <br />proportional to the ability of the committees (or Corporate Advisory Council) to leverage <br />relationships to minimize or eliminate promotional and/or sponsorship costs. <br />Responsibilities: <br />WBC shall: <br />a. Work with ROC Steering Committee and/or Corporate Advisory Council to support <br />inquiries as appropriate <br />Santa Ana shall: <br />a. Work with ROC Steering Committee and/or Corporate Advisory Council to support <br />inquiries as appropriate <br />Completion Criteria: <br />This task is currently unbudgeted. Criteria will be established pending resource commitment <br />from a sponsoring organization. <br />Task 5-A: 2012 Corporate Advisory Council (CAC) Support & Commitments <br />Objective: <br />Continue managing current CAC group with emphasis on enhancing participation benefits, <br />retaining current active members for 2012, and expanding successes in leveraging CAC <br />resources, connections and contributions to the overall ROC initiative during 2012. <br />Task Description: <br />Continue momentum to expand the success of the council to help provide opportunities, <br />extensions, and ongoing support for ROC. Activities include: <br />a. CAC Designated Ambassador - continue to leverage and refine the designated CAC <br />ambassadors to facilitate and deepen relationship efforts. <br />b. One-on-One Outreach Tour - continue successful new strategy to outreach to CAC <br />members in a high-touch, one-to-one manner to generate customized opportunities for <br />promotional investment and support of the ROC campaign. <br />25
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