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19F - WIA STRATEGIC PLAN 2013-2017
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19F - WIA STRATEGIC PLAN 2013-2017
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7/21/2016 4:48:36 PM
Creation date
7/31/2013 4:14:16 PM
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City Clerk
Doc Type
Agenda Packet
Agency
Community Development
Item #
19F
Date
8/5/2013
Destruction Year
2018
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Workforce Analysis in Support of Vision and Related Strategies <br />This section summarizes workforce analysis and needs. In addition to Census, LMI, and EDD <br />data, some of the data comes from the BLS MSA analysis, the Orange County Business Council <br />and WIB, and is county -wide. In addition to the Orange County CEDS, we have drawn upon its <br />study, Workforce Indicators, 2012 -13, Community Indicators,2012, CSUF studies cited in <br />previously, and studies of Santa Ana's labor economics through EMSI. And finally where <br />possible, we have tried to integrate the various regional and local perspectives. <br />The information is presented not simply as a survey of trends that affect labor needs, supply, <br />and quality, but as the basis of strategic imperatives. <br />Overall Economic Health. If it Is true that a rising tide lifts all boats, then Santa Ana <br />should benefit from a recovery that is occurring more rapidly for Southern California (six <br />counties that include and surround Orange County) than for the country as a whole. <br />CSUF (2013) indicates that for Southern California both the sum of leading economic <br />indicators and those associated with real Gross Domestic Product lead the national <br />averages. Leading indicators for total civilian employment also lead the nation, but the <br />gap appears to be lessening. Within the broader six county area, Orange County as a <br />whole is doing better than the others in job growth and general economic prosperity. <br />That general economic trend does not suggest that progress has been uniform. The <br />American Community Survey (ACS), a projected summary provided by Census, shows <br />that Santa Ana and all of the areas identified in Section 0 as a surrounding contiguous <br />area, trail the State six county region in the general movement toward prosperity. EDD <br />data for April, 2013 show that unemployment in Santa Ana is about 20% higher than for <br />California. EMSI compares job growth in the Santa Ana area with Orange County as a <br />whole. It projects that from 2010 to 2011, jobs in Orange County will grow half again as <br />much as Santa Ana, 16.7% vs 10.2 %. This suggests not only that the economy of Santa <br />Ana is likely to lag, but also that the key jobs on which its workforce will rely likely will <br />be outside of the City. <br />Cluster Development as a Driver of Employment for Santa Ana. In order to assess the <br />pipeline of job opportunities, we must first identify the key industrial sectors that <br />provide jobs and income in the region and city, then identify what drives them and how <br />they will evolve over the period of this strategic plan, and finally what skills they will <br />require. We then will be in a position to match Santa Ana's strengths and weaknesses in <br />addressing skill gaps, and to design programs to build on the strengths and address the <br />weaknesses. <br />The impact of clusters may be measured in several ways, three of which are particularly <br />important for Santa Ana: by <br />Numbers directly employed, <br />General economic influence based on employment and multiplier effect, and <br />Salary. <br />Hence, in each case below, we have provided three rankings, one reflecting each <br />measure in turn. For example (1/10/10) indicates that as a cluster, Tourism /Hospitality <br />Fly <br />19F -20 <br />
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