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CORRESPONDENCE- 25A
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CORRESPONDENCE- 25A
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12/16/2014 1:18:58 PM
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12/16/2014 1:18:04 PM
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City Clerk
Doc Type
Agenda Packet
Agency
Planning & Building
Item #
25A
Date
12/16/2014
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site agreement would have already been negotiated in this agreement... so, if the city <br />council approves this proposal, AV will have the city locked up for at least 30+ <br />years. (See Section 5.) <br />One other note, the RFP for "outdoor advertising management services" was issued on <br />May 30, 2014, and closed on June 12, 2014 for a period of 13 days ... of which, 4 days <br />were weekends. <br />Questions the City should consider: <br />1) The City is encouraged to seek an experienced consultant to provide them technical <br />knowledge regarding sign ordinance, etc. However, such consultant should wind up <br />competing to operate the signs too. That's a conflict of interest as the "consultant" will <br />only look out for his/her interest, and not the City's interests. <br />2) Typical practice from the outdoor industry is that the participating firm will cover the <br />City's out of pocket costs. No deduction will be made prior to any payments to the City. <br />3) By going with the All Vision path as proposed, the city will then be making a policy <br />decision to enter into the sign business. Not only is the city now be competing in the <br />sign business, it along with All Vision will be monopolizing the sign industry. Is this the <br />intention of the City? <br />4) Political considerations: Santa Clarita Case Study. <br />All Vision represented the Los Angeles MTA, whereby All Vision proposed to remove <br />over 100 billboard displays on MTA's right of way. A problem stood out that neither the <br />City of Santa Clarita, MTA nor All Vision were the owners of those billboards. <br />Nonetheless, city staff and the majority city council voted to approve the MTA/All Vision <br />agreement (similar terms/concepts as one proposed in Santa Ana). In the process, All <br />Vision convinced the City of Santa Clarita to buy out a small local billboard firm called <br />Edwards Outdoor for roughly $1.3M. Upon city council's approval of the MTA/All <br />Vision, residents of Santa Clarita gathered over 18,000 signatures to put the project on <br />the November (2014) ballot. (Note that a typical city council seat only requires between <br />5,000 and 6,000 votes.) All Vision spent a considerable amount of money to campaign <br />for the approval of the project. However, over 16,000 residents voted to reject the All <br />Vision proposal during this past November election. <br />(See the money sources from All Vision to this "Yes on S" campaign here: <br />http://www.santaclarita.com/blog/view.php?blog entry id=31345&em=x) <br />
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