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TABLE 3. Wellness Retail and Food Services Demand - Supply Outcomes, Downtown and Central Santa Ana
<br />A sales surplus represents a situation in which the retail establishments in the studied area sell more goods and services than total demand for such goods and services from households located in
<br />the same area. A sales gap represents a situation in which the retail establishments in the studied area sell fewer goods and services than the demand for such goods and services from households in
<br />the market area.
<br />BY TYPE OF MERCHANDISE
<br />Consumer Expenditures of
<br />Residents (2014 est)
<br />Retail Sales (2014 est)
<br />Surplus Sales/ (Gap)
<br />0.5 mile Downtown/Civic enter Santa Ana
<br />Total Retail Sales, including Eating and Drinking Places
<br />$146, 838,161
<br />$ 259, 568, 521
<br />$112,730,360
<br />Wellness - related Retail( includesallocationsfromGeneralMerchandiseStores- MAICS452)
<br />$65,246,304
<br />$132,199,501
<br />$66,953,197
<br />Groceries
<br />$31,998,433
<br />$52,113,452
<br />$20175,019
<br />Meals and Snacks
<br />$ 14,212,824
<br />$38,994,052
<br />$24,781,228
<br />Health and Personal Care Goods
<br />$13,081,239
<br />$30,678,854
<br />$11,597,615
<br />Sporting & Hobby Goods, Musical Instruments, Stereo Equipment, Photographic Equipment & Supplies, and
<br />Books
<br />$5,953,808
<br />$10,353,143
<br />$4,399,335
<br />1.0 mile Central Santa Ana (17 census tracts)
<br />Total Retail Sales, including Eating and Drinking Places
<br />$1,908,171,820
<br />$ 2,416,134,566
<br />$ 508,562,746
<br />Wellness- related Retail (includes allocations from General Merchandise Stores -NAILS 452)
<br />$793,193,988
<br />$1,014,891,698
<br />$221,697,710
<br />Groceries
<br />$376,088,359
<br />$354,806,001
<br />- $21,282,358
<br />Meals and Snacks
<br />$169,316,224
<br />$176,355,230
<br />$7,039,006
<br />Health and Personal Care Goods
<br />$169,756,063
<br />$376,116,254
<br />$206,360,191
<br />Sporting & Hobby Goods, Musical Instruments, Stereo Equipment, Photographic Equipment & Supplies, and
<br />Books
<br />$78,033,342
<br />$101,614,213
<br />$29,580,871
<br />i
<br />The N, , Practice WS—B-12 ta Ana Wellness District: A study of demand and supply for wellness goods and services
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