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Table 4 and Table 5 summarize the downtown sales surplus (or gap) in the Wellness Goods and Food <br />Services category by type of business establishment (by NAICS code), for both the core downtown/civic <br />center area and for the extended downtown/civic center area. <br />TABLE 4. Core Downtown /Civic Center, Wellness Retail and Food Services Demand - Supply I for 0.5 Mile Radius <br />(Mortimer St. to Ross St., 81h St. to Walnut St.) <br />BY TYPE OF BUSINESS ESTABLISHMENT <br />Consumer Expenditures <br />(2014 esl) <br />Retail Sales (2014 est) <br />Surplus Sales/ (flap) <br />Total Retail Sales, including Eating and Drinking Places <br />$146, 838,161 <br />$ 259, 568, 521 <br />$112,730,360 <br />Total Sales by Wellness Goods & Food Services Establishments (excluding Wellness goods sold at General <br />Merchandise Stores -452) <br />$ 43,071,752 <br />$ 88,181,224 <br />$ 45,109,472 <br />Food & Beverage Stores- 445(ex(IBeer, Wine &Liquor Stores) <br />$16,868,063 <br />$29,470,699 <br />$12,601,636 <br />Grocery Stores -4451 <br />$14,931,319 <br />$28,780,443 <br />$13,843,124 <br />Supermarkets, excluding convenience 6roceries -44511 <br />$14,031,652 <br />$28,539,385 <br />$14,501,733 <br />Convenience Stores -44512 <br />$899,667 <br />$241,058 <br />$- 658,609 <br />Specialty Food Stores -4452 <br />$1,930,744 <br />$690,256 <br />$- 1,240,488 <br />Pharmacy, Health & Personal Care Stores -446 <br />$7,339,766 <br />$12,627,959 <br />$5,288,193 <br />Sporting Goods, Hobby Book, Music tores -451 <br />$ 3,179,957 <br />$ 2,691,950 <br />$ IB8,001 <br />Sport Goods, Hobby, Musical Inst Stores -4511 <br />$ 2,812,909 <br />$1,455,132 <br />$ 1,357,777 <br />Book, Periodical & Music Stores -4512 <br />$ 361,048 <br />$1,236,817 <br />$ 869,769 <br />Restaurants & Foodservices-722 rev (excl Drinking Places) $15,683,966 <br />$43,390,616 $27,106,650 <br />full Service Restaurants -7221 <br />$ 7,272,110 <br />$16,680,883 <br />$ 9,408,113 <br />Limited Service Eating Places -7222 <br />$6,643,889 <br />$19,276,409 <br />$12,632,520 <br />SpecialFoodservices -7223 <br />$1,767,967 <br />$7,433,324 <br />$5,665,357 <br />Sales by other types of retail establishments <br />Non -Store Retailers -454 <br />12,3A,503 <br />42,896,990 <br />30,575,487 <br />Data for downtown resident consumer demand and retail sales were generated using the Nielsen Claritas Retail Market Power model, projections for 2014. <br />The NexPractice WS—B_1a3 Ana Wellness District: A study of demand and supply for wellness goods and services <br />