| Table 4 and Table 5 summarize the downtown sales surplus (or gap) in the Wellness Goods and Food 
<br />Services category by type of business establishment (by NAICS code), for both the core downtown/civic 
<br />center area and for the extended downtown/civic center area. 
<br />TABLE 4. Core Downtown /Civic Center, Wellness Retail and Food Services Demand - Supply I for 0.5 Mile Radius 
<br />(Mortimer St. to Ross St., 81h St. to Walnut St.) 
<br />BY TYPE OF BUSINESS ESTABLISHMENT 
<br />Consumer Expenditures 
<br />(2014 esl) 
<br />Retail Sales (2014 est) 
<br />Surplus Sales/ (flap) 
<br />Total Retail Sales, including Eating and Drinking Places 
<br />$146, 838,161 
<br />$ 259, 568, 521 
<br />$112,730,360 
<br />Total Sales by Wellness Goods & Food Services Establishments (excluding Wellness goods sold at General 
<br />Merchandise Stores -452) 
<br />$ 43,071,752 
<br />$ 88,181,224 
<br />$ 45,109,472 
<br />Food & Beverage Stores- 445(ex(IBeer, Wine &Liquor Stores) 
<br />$16,868,063 
<br />$29,470,699 
<br />$12,601,636 
<br />Grocery Stores -4451 
<br />$14,931,319 
<br />$28,780,443 
<br />$13,843,124 
<br />Supermarkets, excluding convenience 6roceries -44511 
<br />$14,031,652 
<br />$28,539,385 
<br />$14,501,733 
<br />Convenience Stores -44512 
<br />$899,667 
<br />$241,058 
<br />$- 658,609 
<br />Specialty Food Stores -4452 
<br />$1,930,744 
<br />$690,256 
<br />$- 1,240,488 
<br />Pharmacy, Health & Personal Care Stores -446 
<br />$7,339,766 
<br />$12,627,959 
<br />$5,288,193 
<br />Sporting Goods, Hobby Book, Music tores -451 
<br />$ 3,179,957 
<br />$ 2,691,950 
<br />$ IB8,001 
<br />Sport Goods, Hobby, Musical Inst Stores -4511 
<br />$ 2,812,909 
<br />$1,455,132 
<br />$ 1,357,777 
<br />Book, Periodical & Music Stores -4512 
<br />$ 361,048 
<br />$1,236,817 
<br />$ 869,769 
<br />Restaurants & Foodservices-722 rev (excl Drinking Places) $15,683,966 
<br />$43,390,616 $27,106,650 
<br />full Service Restaurants -7221 
<br />$ 7,272,110 
<br />$16,680,883 
<br />$ 9,408,113 
<br />Limited Service Eating Places -7222 
<br />$6,643,889 
<br />$19,276,409 
<br />$12,632,520 
<br />SpecialFoodservices -7223 
<br />$1,767,967 
<br />$7,433,324 
<br />$5,665,357 
<br />Sales by other types of retail establishments 
<br />Non -Store Retailers -454 
<br />12,3A,503 
<br />42,896,990 
<br />30,575,487 
<br />Data for downtown resident consumer demand and retail sales were generated using the Nielsen Claritas Retail Market Power model, projections for 2014. 
<br />The NexPractice WS—B_1a3 Ana Wellness District: A study of demand and supply for wellness goods and services 
<br /> |