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Request for Qualifications for Housing Financial <br /> Analytical End A vk oury Service <br /> ORGANIZATIONAL BACKGROUND <br /> KMA is a full service real estate, financial and economic consulting firm that has a <br /> specialization in affordable housing services. A privately held California corporation, <br /> KMA was incorporated in 1973, and now has one of the largest real estate and <br /> redevelopment advisory practices on the West Coast. The majority of KMA <br /> assignments involve long-standing client relationships with city and county <br /> governments, including clients throughout the Orange County. <br /> KMA presently has 23 professional staff persons in three offices located in Los <br /> Angeles, San Francisco and San Diego. The downtown Los Angeles office, which <br /> would provide services to the City, includes seven professional staff members and <br /> provides consulting services to a wide range of government agencies and a limited <br /> number of private sector clients in Southern California. <br /> KMA's unique strength is the depth, continuity and availability of our principals who <br /> average more than 20 years of practical experience working with our public and <br /> institutional clients. All work assignments are directly supervised by a principal and <br /> it is the personal involvement of our principals that contribute to the firm's ongoing <br /> success. <br /> KMA's principals are frequent speakers to industry groups including the California <br /> League of Cities, the American Planning Association, NAHRO, the Urban Land <br /> Institute, and other similar organizations. KMA's principals served as special <br /> advisors to the California Redevelopment Association (CRA) Board of Directors and <br /> its Affordable Housing Committee. <br /> KMA's principals have acted as instructors at the following CPA Institute courses; <br /> Beginning and Advanced Affordable Housing; Affordable Home Ownership; Pro <br /> Forma Analysis; Components of the DDA; Developer Selection; and Redevelopment <br /> Finance. KMA principals have also lectured at the UCLA Anderson School of <br /> Business, the UCLA Graduate School of Urban Planning, the USC Graduate School of <br /> Urban Planning; and the California State University at Long Beach Graduate School <br /> of Public Administration. <br /> The increased complexities of real estate transactions demand a strong technical <br /> understanding of real estate market opportunities and constraints. KMA has the <br /> ability to provide services to the City that are based on a fundamental <br /> understanding of the real estate market, affordable housing programs and funding <br /> sources, valuations and investment financing. <br /> Keyser Marston Associates, Inc. Page 1 <br />