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Request for Qualifications for Housing Finance$ <br /> n ll i l r d Advisory Services <br /> Some unique characteristics possessed by KMA include: <br /> *Over 40 years experience in assisting all levels of public sector clients throughout the West in <br /> affordable housing market and evaluation services; developer selection and negotiation; <br /> structuring public investment in public/private transactions; and redevelopment project <br /> implementation services. <br /> •KMA provides comprehensive services relating to market and financial feasiblity, economic <br /> analysis, direct implementation experience and public finance without the need for multiple <br /> consultants. <br /> •The philosophy and structure of our firm is to provide our clients with the maximum direct <br /> contact with principals. The commitment of principals who are recognized leaders in real estate <br /> advisory services througout California provides our clients with quality, tailored and direct <br /> serivices. <br /> KMA has developed a methodology and approach to ensure quality control for its <br /> analytical and advisory services. The methodology and approach include the <br /> following: <br /> Iii: 011% <br /> ig <br /> *Each assignment is headed by one of the firm's experienced principals, selected based upon the <br /> particular skill set required for the assignment. Kathleen Head manages the firm's affordable <br /> housing practice. <br /> For projects where a variety of skill sets are required (i.e., a mixed-use project that includes both <br /> affordable and market rate housing and a retail component), KMA will bring consulting principals <br /> within the firm with the particular expertise required for the assignment. <br /> all <br /> *The firm has created subgroups which include selected principals and senior staff, to ensure that <br /> the best practices adn analytical tools are made available firm wide. These specialty groups meet <br /> on a regularly scheduled basis and include such areas as affordable housing, mixed-use, public <br /> parking, ground lease development and redevelopment finance. <br /> •KMA has developed a series of proprietary models for financial feasibility analysis and fiscal impact <br /> work to ensure a uniformity of approach and analysis. <br /> Keyser Marston Associates, Inc, Page 2 <br />