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Agreement with AD /S Companies Downtown Wayfinding Signage December 1, 2015 Page 2 template for wayfinding signs within the City, identify Santa Ana's key destinations, attractions, and business districts, and prioritize sign installation based on the criteria of location and effectiveness. The plan was completed in December 2010, however, due to an impending dissolution of the City's Redevelopment Agency, the plan did not receive additional funding for the fabrication and installation of the signage at the time. With the City in a better position financially, Strategic Plan and General Fund monies were allocated for the completion of this project. Since the plan was over five years old and some of the stakeholders in downtown have changed, the City contracted with RTKL in April 2015 to refresh the 2010 plan and solicit feedback from the downtown groups. On April 6, 2015, the City hosted a Wayfinding Community Feedback meeting with the local downtown stakeholders to gather input on the plan. Staff used that feedback to develop a signage location plan that was used to solicit bids (Exhibit 1). In September 2015, the City, with the assistance from RTKL, released a bidding document to solicit bids for the fabrication and installation of the downtown wayfinding signs. Three bids were received and evaluated by a team consisting of staff from the Community Development Agency and the Public Works Agency. The bids were evaluated based on relevant project experience and cost. The ratings are summarized below: NAME OF BIDDER AVERAGE RATING AD /S Companies 90 TFN Architectural Si na a 81 T Graphics 70 Based on the ratings, staff is recommending AD /S Companies to fabricate and install the wayfinding signage. Some of AD /S's most recent experience includes signage for The Cosmopolitan Hotel in Las Vegas, Sunset and Vine Apartment (a retail multi -use complex in Los Angeles), Ford Motor Company in Irvine, and the Segerstrom Concert Hall in Costa Mesa (Exhibit 2). The City's Public Works Agency will be working closely with the consultant to remove old signage and ensure a smooth installation of the new signage in downtown. The Public Works Agency has provided an estimated project cost analysis for their assistance in the project (Exhibit 3). STRATEGIC PLAN ALIGNMENT Approval of this item supports the City's efforts to meet Goal #3 Economic Development, Objective #4, (Continue to pursue objectives that shape downtown Santa Ana into a thriving, 25C -2