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Name of Applicant: Amount Requested: Category: Score: <br />Downtown Inc. $10,000 Organization 87.0 -2nd Place <br />Brief Description of Project: <br />Since 1999, the "First Saturday" Artwalk in Downtown Santa Ana has been an epicenter <br />of creativity, expression and inspiration for artists, art enthusiasts and those who simply <br />want to engage in a vibrant, living city filled with culture. <br />The event is the single best night of the month for Santa Ana artists, galleries and <br />restaurants alike because of the 4,000+ monthly attendees visiting around 20 <br />galleries /museums, arts and artisan street vendors, live art performances and special <br />events going on downtown. <br />Currently, Downtown Inc. holds the special event permit and covers insurance for the <br />event, books the art vendors, live art and music on the Artists Village Promenade, hires <br />a videographer and photographer to document it, shares the event on social media and <br />prints a downtown -wide event map each month. We have also helped coordinate with <br />local artists and institutions like Santa Ana Unified School District and Santa Ana <br />College who want to plug into Artwalk, or a specific business /gallery on Artwalk. <br />However, it's important to note that the main engine behind Artwalk is the "unwritten" <br />pact of dozens of special events and arts openings happening on the first Saturday of <br />the month. <br />That being said Downtown Inc. is Artwalk's primary facilitator and we view First <br />Saturday Artwalk as a critical arts and culture engine for downtown that we support with <br />approximately $15- 20,000 or 15 -20% of our annual budget, plus additional resources <br />we've leveraged including the City of Santa Ana arts grant we received last year. <br />Community Benefit: <br />Artwalk is Santa Ana's monthly celebration of our shared, organic arts and culture <br />scene. It's a chance for the arts community, arts institutions and creatives to encounter <br />local families, visiting artists, art buyers and spectators. <br />We believe Artwalk contributes to downtown being recognized as one of the top places <br />for artists and creatives to work and visit in Orange County. Despite the presence of <br />great artwalks in Laguna Beach, Huntington Beach and Fullerton -- Downtown Santa <br />Ana's First Saturday Artwalk consistently wins "Best Artwalk" by OC Weekly editors and <br />readers' choice. <br />Lastly, our ability to hire and showcase local artists at Artwalk leads to real tangible <br />opportunities for artists to further their craft and stay in Santa Ana to thrive. We would <br />not be able to have made all this happen without the support of the City of Santa Ana's <br />Investing in the Artist Grant. <br />25J -11 <br />