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Santa Ana Arts Future <br />Community Arts and Cultural Master Plan <br />Metrics: TBD, number of new spaces developed, number of people served, etc <br />Recommendation 6.3: Develop a long-range, cultural facilities development plan, in concert with <br />arts stakeholders, arts and cultural organizations, and other higher education and private sector <br />partners. <br />Initiative 6.3.1: Identify and utilize parks properties and other City -owned or acquired properties to be <br />repurposed for arts and cultural programs. <br />Initiative 6.3.2: Work with local stakeholders to develop an arts venue plan. <br />Initiative 6.3.3: Develop an inventory of murals in the city. Modeling from the California Art Preservation <br />Act, develop City policy for the preservation of murals. <br />Implementation Lead: Department of Building and Planning <br />Implementation Partners: Santa Ana College, local public and private developers <br />Timeline: Short-term to Long -Term <br />Resources: Initial investment for planning experts <br />Metrics: To be included in plan development and implementation <br />7. Placemaking and Placekeeping <br />Goat: Presevve Santa Ana's unique heritage, while creating ruts and cultural opportunities <br />through new placenaaking initiatives. <br />Finding a balance between the old and the new, the traditional and the progressive, is one of <br />the greatest challenges and greatest opportunities for Santa Ana. Santa Ana's current <br />population is newer and younger than in the past decades, but all generations want to see the <br />preservation of heritage while exploring opportunities for activation of streetscapes. <br />Richard Florida describes placemaking as "the confluence of economic development, <br />community development and cultural development." Many cities now realize that arts and <br />culture play a critical role in economic and community vitality. In many cities, the presence of <br />artists can be the harbinger of positive change - new restaurants and businesses, upgraded <br />commercial and residential buildings, in -migration of young professionals and/or increased <br />property values. While efforts must be undertaken to limit the negative effects of gentrification, <br />most of these changes are positive developments for a neighborhood. <br />Santa Ana has a rich natural and built history, supported by 57 neighborhood associations, <br />three national historic districts, and a legacy of cultural activities dating back 150 years. Local <br />organizations dedicated to Santa Ana's historic preservation conduct public tours of its <br />architectural legacy and its historic murals and signs. Santa Ana's distinctive architecture and <br />historic buildings should be recognized and preserved. Placekeeping efforts may include a <br />comprehensive cultural preservation plan and/or establishing historic districts as ways the City <br />and community can preserve the legacies and histories of Santa Ana. In addition to preserving <br />existing architecture, it is important to focus on new additions to the built environment. The <br />Department of Planning and Building has plans to create a division of urban design within the <br />City government. <br />37 <br />65B-41 <br />