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Phase 2: Development of a Broadband Business <br />Plan <br />A. Fiber-Optic/Telecommunication & Broadband <br />Infrastructure Design <br />Magellan Advisors assists municipalities and public utilities with design and implementation services <br />for fiber-optic broadband services. Magellan has assisted numerous communities, through this <br />process, and we will provide Santa Ana with a one -stop -shop for all broadband planning and <br />deployment needs to help you simplify the process of deploying advanced communications <br />networks, We will provide you with the industry's leading team of experts in fiber and wireless <br />deployment. Our team has planned and managed deployments for Google Fiber, AT&T and <br />numerous Communities and public utilities across the nation, Magellan provides turnkey services <br />that give the City comprehensive planning and implementation services across all facets of Its <br />broadband deployment, including design engineering, project and construction management, data <br />center and equipment Integration, sales and marketing, business and operations management, <br />regulatory compliance and general management, <br />B. Local Government Technology Based Feasibility <br />Studies <br />Magellan Advisors leads the Industry in developing technology based feasibility studies for local <br />governments in the State of California and throughout the US. No other firm has the combined <br />experience of Magellan's senior consultants, many of whom have worked as CIO's and leaders in <br />local government, and developed and lead their own municipal broadband networks, including Jory <br />Wolf the executive in charge of Santa Ana's project. Our team believes that feasibility studies should <br />be more than a simple document stating the City should or should not move forward'. We will provide <br />Santa Ana with a detailed study that outlines several options for the network, along with business <br />models and specific technology that will futureproof the network. Magellan's final report will highlight <br />the recommendation that we believe is best for the City understanding the level of risk and financial <br />Impact that it will have for Santa Ana. <br />C. Documented Industry knowledge and Experience <br />Negotiating with Providers <br />Magellan Advisors has been working with local governments to prepare and solicit BFI's, and <br />negotiate terms with private providers since Its Inception. We are the trusted advisor to local <br />governments that want to engage private providers in strategic partnerships to deploy broadband. <br />We have worked with over 24 cities and utilities to recruit, negotiate with and develop partnership <br />agreements that leverage the strengths of public organizations and the industry expertise of private <br />providers. We guide our clients through the business, financial and risk Issues to develop deals that <br />protect public organizations and incentivize broadband providers to deploy services in communities <br />that otherwise would not receive them. <br />www mnnnlisnf 1v1gnrrs wn 19 2017 Magellan Addears <br />